The longtime editor-in-chief at Mediaweek, our good friend Michael Burgi, who started at that trade publication as a reporter 17 years ago, is leaving to work in the cable industry, TheWrap reports.
Burgi is going to Canoe Ventures, where he’ll be vice president of communications.
According to the article, "Mediaweek was one of several Nielsen Co. magazines that were acquired by e5 Global Media LLC in January, along with Adweek, Brandweek, Billboard and The Hollywood Reporter. Despite all the changes afoot at e5, Burgi told TheWrap that is is leaving on his own, stating, ‘it was just time for a change. I wasn’t fired.’ "
According to the report, another longtime Mediaweek journalist–as well as also being a well-respected pro in the business–Jim Cooper, is expected to take Burgi’s place. As executive editor, Cooper has been right below Burgi in the chain-of-command.
The article also explains that Canoe Ventures "is a consortium of major cable operators whose goal is to create shared processes and standards for audience targeting, interactivity and measurement in multiplatform advertising across U.S. cable systems. Based in New York City, Canoe is headed by its CEO David Verklin, former CEO of media agency Carat North America."