DirecTV is pulling a network from its lineup after carriage negotiations failed to produce an agreement between the satellite provider and the network’s owner, according to TheWrap.com.
On Saturday, Kevin Pereira, host of G4’s "Attack of the Show," revealed that DirecTV had failed to come to terms with Comcast, G4’s owner. DirecTV reportedly planned to pull G4 from its lineup today, Monday, Nov. 1, 2010.
Comcast reportedly sought increased fees for G4 to reflect its growth over the past few years.
WIth Comcast under the regulatory microscope as it closes in on its NBC deal, many observers will look to see how Comcast handles this dispute with DirecTV.
Amelia Stewart, Comcast’s vice president of media relations and corporate communications, told the publication, "We have been trying to engage DirecTV in fair and reasonable discussions to continue to carry G4. G4 offered DirecTV the same basic deal we have had for the past three years. However they still plan to drop the network and deny G4 fans the only network that focuses on the popular gaming lifestyle."