Quabity First: NBC’s ‘The Office’ in Deal to Release Real-Life Product

Nov 29, 2011  •  Post A Comment

A fictional company at the center of an NBC sitcom has entered the real world with the release of branded copier paper.

The paper from Dunder Mifflin, the office supply firm that is the focus of "The Office," is being marketed through a licensing deal between NBC and paper company Quill, reports the New York Post.

The letter-sized paper is 20 lb. 92 bright, the standard type used by most copy machines, the piece notes. The packaging includes slogans from the TV series, such as "Our motto is Quabity [sic] First" and "Limitless paper in a paperless world," the piece adds.

A 500-sheet ream costs $9.98, compared with $7.59 for a single ream of Quill-branded paper, the story says. The paper will eventually be available at Staples, which is Quill’s corporate parent, the piece notes.


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