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Disney Channel TV Movie Is Most-Watched Scripted Show of the Night Across All TV

A Disney Channel television movie was Friday night’s most-watched scripted show across all television channels, the Los Angeles Times’ Show Tracker blog reported. The made-for-TV "The Suite Life Movie" drew 5.2 million total viewers, while Fox’s drama "Fringe" was watched…

One Evening Newscast Posts Growth in Total Viewers and Key News Demo During First Quarter

Only one of the evening newscasts posted year-to-year growth in total viewers and the key news demo of adults 25-54 during the first quarter of 2011. That newscast was ABC’s “World News With Diane Sawyer,” according to a press release…

Ferrell’s ‘Office’ Job Could Become Full Time

Comedic actor Will Ferrell has hinted that he may be staying on at "The Office" as a full-time employee, reports USMagazine.com. Ferrell starts a four-episode story arc April 14 as a temporary branch manager, the story notes. He said that…

New Marketing Chief at Cable Net

A major cable network announced today that it has hired a new executive vice president of marketing. Walter Levitt, who was most recently chief marketing officer for Canada’s Canwest Broadcasting, moves into the new job with Comedy Central. The announcement…

Report: Marketers Are Spending More Than Ever on Television

Advertisers are spending more than ever on broadcast and cable television networks, according to Advertising Age, which cites research from eMarketer. TV is proving the richest media segment, with about 39.1% of all ad spending directed to the medium this…

‘Mad Men’ Talks May Be at Risk of Collapse, With Three Key Stumbling Blocks Identified

The negotiations between "Mad Men" creator Matt Weiner and AMC and Lionsgate are now precarious after foundering on three proposals that Weiner objects to, reports Deadline.com. Weiner is objecting to inserting product placement into the series, cutting two minutes from…

Actor Who Played Lex Luthor on ‘Smallville’ to Write Project for Fox

The actor who played Lex Luthor on "Smallville" has received a blind script commitment from Fox in a joint deal with 20th Century Fox TV, reports Deadline.com. Michael Rosenbaum will bring back his role as Luthor in "Smallville’s” finale in…

‘Superbad’ Director Tapped for Aaron Sorkin HBO Pilot

Aaron Sorkin’s HBO drama pilot has tapped Greg Mottola to direct, reports Deadline.com. The drama focuses on cable news anchor Will McAllister, with actor Jeff Daniels in negotiations for the part, the story notes. The drama takes a behind-the-scenes look…

CBS Rolls Out Spring Finale Dates, Sets Expanded Episodes for ‘Survivor,’ ‘Mentalist,’ ‘Amazing Race’

CBS has set two-hour finales for "Survivor: Redemption Island," "The Mentalist" and "The Amazing Race" as it announced its spring finale dates, according to The Hollywood Reporter. "The Amazing Race" will end its season on Sunday, May 8, with a…

Nine LIN TV Stations Could Go Dark as Retrans Fight Brews With Cox

Nine LIN TV broadcast stations in cities including New Haven, Conn., and Mobile, Ala., could go dark at month’s end as a retransmission consent battle is brewing between the company and Cox Communications, reports Multichannel News. The contract expires March…