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Bill Abbott, President and CEO of the Hallmark Channels, Who Came Up on the Ad Side of the Business, On the Importance of Brand Strategy

Clearly, over the past two decades, one of the smartest, yet unsung, ad sales executives in the TV business has been Bill Abbott, first at Fox Family and Fox Kids, and then at Hallmark. One of the hallmarks of his career,…

Nielsen Buys Company to Help Measure Viewer Engagement of Web Video Content

The Nielsen Company has bought a video analytics company  to help track how engaged viewers are while watching Web video content, Mediaweek reports. The company Nielsen has purchased is GlanceGuide. Both Nielsen and competitor comScore have dropped behind some newer…

Some Major Talent, Including Todd ‘Malcolm in the Middle,’ ‘Larry Sanders’ Holland; David ‘The Sting’ S. Ward; and Robert ‘George Lopez’ Borden All Developing Shows for Fledgling Pay Cabler-Onliner Epix

Epix, the joint venture between  Viacom, Paramount, Lionsgate, and MGM, has signed some more top talent to develop its slate of shows, Deadline.com reports. Says the article, "Oscar winner David S. Ward, 3-time Oscar nominee Todd Field, and Emmy winners…

Apple Hits the One Million Sales Mark on the iPad in Less Than a Month; Smashes Sales Mark of iPhone When It Debuted

 In just 28 days, Apple Computer has sold one million iPads in the United States, reports DigitalSpy.com. Apple confirmed that the one million mark was reached on Friday in the United States, coinciding with the release of the 3G version…

Dish Readying ‘TV Everywhere’ Platform to Reach Internet Devices

Dish Network will create a "TV Everywhere" Internet destination later this year that will allow its customers to watch television on Internet-connected devices, Multichannel News reports. The project will first include some users through an "invitation-only" test, and widen it…

Google to Debut Television Software for Android Mobile System

Google will introduce Android-based mobile television software at a May event, the Wall Street Journal reports. The technology will be shown to more than 3,000 developers at a Google-sponsored conference in San Francisco on May 19 and 20, although the…

Wow: Apple Planning to Ask $1 Million for Mobile-Device Ads

Apple is planning to ask companies to pony up close to $1 million for advertisements on its mobile devices and possibly even more for those marketers who want to be among the first customers, the Wall Street Journal reports. Marketers…

CBS Taps Lurie in Strategic Development Role

CBS Corp. has named Zander Lurie as senior vice president of strategic development, B&C reports. Lurie, who previously was executive vice president and chief financial officer for CBS Interactive, will be responsible for planning CBS’ strategy for content delivery. Before…

Sports Journalism: Time for a Change-Up

By Jon Lafayette Holy cow, these are tough time for traditional sportscasters. But new technology and social media may be creating opportunities for people who want a career in sports journalism. Despite record ratings for big events like the Super…

Sportscasters and Sportswriters Honor Their Own

By Jarre Fees Seeking to honor the best sports journalists in the nation, the National Sportscasters and Sportswriters Association will induct football’s John Madden and baseball’s Peter Gammons into the NSSA Hall of Fame at its annual awards ceremony on…