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As If The Remote Control and Fast Forwarding Wasn’t Enough, Now TV Ads Must Compete with Twitter

In today’s data-driven world, there are other ways to measure a show’s popularity aside from Nielsen ratings. One of those methods is measuring the number of Twitter users who are sending tweets about their favorite programs–and when they are doing…

Soccer World Cup Likely to Break Online Video Record, Smashing Obama Inauguration Viewing

This year’s World Cup is likely to shatter the record for Internet traffic because of huge demand for online video of the event, surpassing the viewing for President Barack Obama’s inauguration, Bloomberg.com reports.   The tournament, which begins next month…

Guess What Has Become the Fastest Adopted TV Technology Since VCRs in the 1980s

The technology that’s become the fastest adoption of a TV technology since VCRs swept the nation in the 1980s, is one that’s actually increased viewing time, reports the New York Times. The techology is high-definition TV sets. One added benefit is that …

Here’s Something You May or May Not Have Known: The Website www.TVGuide.com Is NOT the Website for TVGuide the Magazine. However, Now the Two Companies–Which Have Separate Owners–Will Both Share www.TVGuide.com

TV Guide magazine has signed an agreement with the TV Guide Network and TVGuide.com, restoring content from the magazine to the TVGuide.com Website and creating cross-promotion between the three properties, Nat Ives reports for Advertising Age. The deal comes after the…

Former Senator Bob Kerrey Selected to Head MPAA

Former Nebraska Sen. Bob Kerrey has been selected by the member companies of the Motion Picture Association of America to be the new chairman of the organization, according to The Wrap. While the heads of the major Hollywood movie companies…

Pakistan Bans YouTube Over ‘Sacrilegious Content’

Pakistani authorities have banned YouTube after an Internet monitoring unit decided the site’s "objectionable content" was increasing, the New York Times reports.  The unit, part of the Pakistan Telecommunication Authority, had earlier been blocking links from YouTube but a spokesman…

Your Attention Please: A Wakeup Call to the Broadcast Networks About Your Upfront Presentations

It’s time the broadcast networks re-evaluate their upfront presentations, says TVWeek Open Mic blogger Chuck Ross in his latest provocative commentary. Click here to read.

Wanna Talk With Steve Jobs? Just Write Critically About the iPad

Ryan Tate, a blogger at Valleywag, got ticked off after watching an iPad advertisement billing the device as "a revolution" and sent to Apple CEO Steve Jobs what he calls "an angry email."  What was surprising was what came next:…

Best Buy to Unveil CinemaNow Service, Allowing Customers to Download TV Shows

Electronics chain Best Buy will introduce its online service CinemaNow this month, allowing customers to rent, buy and download television shows and movies, reports Reuters.  The service will put Best Buy in competition with established media-downloading services, ranging from Apple’s…

Google, Intel to Announce Smart TV Initiative

Google and partners Intel Corp., Sony Corp. and Logitech International will demonstrate technology that that will allow television viewers to switch seamlessly between shows, YouTube videos and home videos, the Los Angeles Times reports.  The software, called Smart TV, will…