Digital

Toyota Turns to Indie Director to Boost Image

In an effort to rehabilitate the corporate image that has taken a beating because of recalls, Toyota has hired a hot, young independent filmmaker to create some buzzworthy commercials, reports the New York Daily News. Director Jody Hill, who helmed "Observe…

Videos: CEO Brian Roberts Demos Comcast’s iPad App That Had Everyone Talking at the Cable Show; in Second Video, Time Warner Cable’s CEO Glenn Britt Says All Major Cable Operators Are Working on Similar Apps With Apple

With Nation’s Largerst Cable Operator Adding ESPN 3D, 3-D Television Gets Boost; Plus, a 3-D Warning from the Nation’s Second Largest Cable Operator

ESPN has signed a deal with the nation’s largest cable operator to air ESPN 3D, a cable network that will carry 3-D coverage of sporting events starting with the World Cup next month, Advertising Age reports. Comcast will introduce the channel…

Doctor, Doctor Give Me the News: ‘General Hospital’ Leads Daytime Emmy Nominations; We Have the List of All The Nominees

"General Hospital" led all programs with the most nominations for the Daytime Emmys with 18, the National Academy of Television Arts & Sciences announced today. For network totals, PBS garnered the most nominations with 53, ABC had 51, CBS received…

Report: Peter Chernin Had Approached Conan O’Brien to Appear on Channel That Would Have Been Exclusive to the Xbox 360.

Many in the entertainment, TV and movie industries know about former News Corp. COO Peter Chernin’s producing deal for TV shows and movies for Fox. What many don’t know is that he’s also been working on a "start-up venture staffed…

NBC and P&G Target Baby Boomers With New Web Portal

NBC and P&G are targeting baby boomers with a new Web portal, reports Mediaweek. The network’s digital division is joining with Procter & Gamble Productions to create a Web portal called Lifegoesstrong.com, which will serve as a central jumping-off point to…

Attn. Ad Sellers: Chrysler Reportedly Preparing a Major New TV Ad Campaign

Chrysler is readying a new television advertising campaign aimed at restoring its image with consumers, Advertising Age reports. The campaign is expected to appear in the next few weeks and feature real company employees. The auto maker has hired a…

Verizon, Google, to Take on iPad

Verizon, which has been cut out of the iPhone and iPad markets thus far, is working with Google on a tablet that will compete with the iPad, the San Jose Mercury News reports. Verizon already has phones that run on…

Roberts: Comcast Has No Plans to Make Over NBCU

Comcast CEO Brian Roberts said the cable giant doesn’t intend to reinvent NBC Universal when it acquires the entertainment conglomerate, The Hollywood Reporter reports. Speaking today at during a newsmaker brunch with producer Peter Chernin on opening day of Cable Show at…

Confirmed: Apple’s Original Exclusive Deal with AT&T for the iPhone Was Through 2012; the Question is Has That Been Renegotiated to Let Verizon Get in the Picture Earlier?

"The original iPhone exclusivity deal that AT&T and Apple forged back in 2007 was for a term of five years, according to court documents Apple filed in 2008 in response to a class action lawsuit in California," ChannelWeb reports. The article goes…