Advertising technology firm BlackArrow landed $20 million in venture funding from investors Cisco Systems Inc., Comcast Interactive Capital, Intel Capital, Mayfield Fund and Polaris Venture Partners, the company announced today. In total BlackArrow has raised $38 million in funding. The…
Crackle, Other Video Sites Aim to Monetize Celebs
Visible Measures, TubeMogul Expand Metrics to Web Ads
We’ve all wished we could go back and do something differently if we had the chance. That’s why I like to include the “If I knew then” segment on my weekly audio podcast “This Week in Media” on the business…
In a recent Motorola survey, 73% of Millennials—that always-on generation ranging in age from 16 to 27—reported that the Internet is better suited than television to provide them with the content they want, wherever and whenever they want it. At…
Network’s CBSNews.com Gives Reporters Space to Tell Stories the Way They Want to
August was a busy month for sports-related Web sites, MediaPost reports. According to Nielsen, about 42.3 million unique visitors hit up sites such as Yahoo Sports and NBCOlympics.com, besting August 2007 numbers by 8.9 million. Quadrennial events like the Olympics…
The economic downturn will hurt pay cable television and the movie business, but not the Internet, according to a study of entertainment spending conducted by JupiterResearch, MediaPost reports. The study shows about 12% of consumers would cancel their premium cable…
Codeblack Interactive is partnering with YouTube on original urban programming to be distributed by Google Content Network, Daily Variety reports. The first original show to appear on Codeblack’s YouTube channel will be created by “Boondocks” head writer Yamara Taylor. With…
HBO Video is no longer, Video Business reports. In this digital age, the HBO unit will be known as HBO Home Entertainment to better reflect its varied releases and formats. HBO titles are distributed by Warner Home Video and encompass…