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In Depth

The Insider: (D)Rat It

(D)Rat It Here’s an appetite killer. After New Yorkers were treated to endless loops of video of rats on a midnight gambol in a fast-food franchise restaurant, a crew from “Inside Edition” set out to see how hard it would…

Viral Video: Girl in Shower with Keyboard

TelevisionWeek is trawling video-sharing Web sites to find the hottest clips spreading on the Internet. The Setup: Having trouble cleaning those hard-to-reach spots in the shower? Like, say, your back? Then consider soaping up that old keyboard that’s been collecting…

Who’s In, Who’s Out in New Video Play?

Abstainers Eye NBCU-News Corp. Venture

Getting Into Consumers’ Heads, Habits

Changing Purchasing Patterns Should Encourage Innovation at Upfronts

Syndication ‘Secret’ Revealed

Self-Help Phenomenon Heading Toward Daytime TV Run After Negotiations With Major Television Distributors

Ad Spending Up Slightly During 2006

Spanish-Language TV Shows Growth, As Does Spot Biz in Top 100 Markets

NBC Finds Webisode Workaround

Net Uses Footage to Sidestep WGA Fight

Q&A with ‘Battlestar Galactica’ Showrunner Ron Moore

On the Return of Starbuck, Falling Ratings and ‘Caprica’ Prequel

NBC Keeps Its Eye on Recovery Road

Reilly Confident About Content Mix for Upcoming Slate

Tech Briefs: Mobile TV Poised for Rapid Growth

The number of mobile video subscribers in the United States grew to 6.2 million by the end of 2006, according to new research from mobile research firm Telephia. That’s an increase from 2.5 million people at the start of 2006….