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In Depth

Final Negotiations Before MLB Moves to DirecTV

Accused by several senators of putting baseball’s economics ahead of its fans, Major League Baseball agreed to hold one last negotiating session with cable and satellite providers before moving its Extra Innings out of market games exclusively to DirecTV.With the…

History Channel Turns to Storytelling

New History Channel general manager Nancy Dubuc has put five new weekly series into production, part of an effort to shift the cable network’s programming to shows that tell stories, away from the current anthology-heavy lineup.The new series are: “Ice…

NBCU Launches Full Mobile TV Suite

NBC Universal continues its new media push with the official launch today of a full suite of mobile TV programming.The media company is dubbing the effort “NBCU Digital2Go” and it represents the official rollout of its previously announced plans to…

MobiTV Inks Yahoo for Ad Network

Mobile television provider MobiTV today inked a deal with Yahoo for mobile advertising. Under the agreement, Yahoo will act as the ad network for MobiTV’s mobile video ad sales, placing advertisements against mobile content, including video, banner and text ads.The…

‘Dancing’ Waltzes Into First Place

The second week of ABC’s reality hit “Dancing With the Stars” waltzed into first place Monday night, besting Fox’s “24.”The two-hour “Dancing” earned a 5.8 among adults 18 to 49 during its second week, down a slight 9 percent from…

Hill Returns to Fox Sports as Chairman

David Hill is returning to Fox Sports as chairman and CEO.Mr. Hill resigned his post as DirecTV Entertainment Group President, a job he has held since March 2005. While working at DirecTV, Mr. Hill continued as non-executive chairman of Fox…

NBC, NHL Extend Contract

NBC Sports extended its contract with the NHL through the 2007-2008 season. The arrangement continues as a revenue-sharing partnership, rather than a more traditional rights fee deal. NBC also has an option for the 2008-09 season.Next season NBC will add…

NATAS Fires Back at ATAS in Broadband Emmy Dispute

The New York-based National Academy of Arts & Sciences said the Los Angeles-based Academy of Television Arts & Sciences waited too long to be entitled to any form of “expedited relief” that could result from a temporary injunction preventing NATAS…

OK Go, Ask a Ninja Top First YouTube Video Awards

The online video community has spoken. YouTube today announced the seven winners of its first Video Awards.Videos were voted for by YouTube users, with the awards covering seven categories. YouTube phenoms OK Go scored the most creative trophy with the…

Pappas Taps Media Venture to Maximize Hispanic Market

Pappas Telecasting Companies hired Media Venture Partners, LLC, to actively assist the largest privately held commercial TV group in its assessments of strategic options. According to the announcement Monday, the options range from the sale of two of its largest-market…