Profile: Stealing a March on Cable TV’s Turf
AT&T’s McKone Wages War for Video Services
In Depth
A Foot(Notes) Fetish
ABC News knuckles got rapped by Nielsen Media Research last week after the division took out a full-page advertisement in the New York Times under the banner claim: “Nobody connects more Americans in more ways to the news. Nobody.”There were…
Public Carriage Quarrels Risky
Tactic More Common as MSOs Move, Drop Channels
Decision-Making Is a Two-Step Process
Consider Hidden Opportunities in Changing Approach
News Briefs: In2TV ‘Ahead of Forecast’ in First Week
One week after launching In2TV with America Online, the service is “substantially ahead of forecast,” said Eric Frankel, president of Warner Bros. Domestic Cable Distribution. He declined to release precise numbers about how many episodes have been streamed since the…
Wireless Generation Eager for Innovation
By Bradley JohnsonAdvertising Age A majority-57 percent-of teens age 13 to 17 now have a cellphone, but that’s far below the 80 percent of adults 18-plus who own a mobile phone. Still, for a glimpse of the future, look no…
New Nets’ Fates Are Sealed
Nielsen Classification Looks at More Than Station Count
Video Streams the New March Madness
It’s likely millions of people were less productive at work during the first four days of the NCAA Division I men’s college basketball championship, due to the free video streams offered by CBS SportsLine, the network’s Web outlet.As of March…
Despite Failures, Studios Hedge Bets With Stars
Competition For Viewers Makes Big Names Irresistible
‘World’ Turns 50: Creative Honors on Tap
Special Episodes, Novel Mark Occasion