Logo

In Depth

Station Groups Go With LPM Service

Three powerful television station groups — Allbritton Communications, Cox Television and Granite Broadcasting — have signed on for Local People Meter (LPM) service in Atlanta, Detroit, San Francisco and Washington. Nielsen launched Local People Meters in Boston in 2002 and…

Scandal Doesn’t Dent CBS’s News Ratings

Nielsen Media Research data for the week of Sept. 20-24 indicates that “CBS Evening News” is not suffering from fallout related to the controversy over suspect memos cited in a story reported by “Evening News” anchor Dan Rather on the…

‘O’Reilly Factor’ Gets Ratings Boost From President Interview

The first of a three-part interview with President Bush boosted “The O’Reilly Factor” to its highest viewership in 2004, an average of 4.58 million viewers, according to data from Nielsen Media Research. The “Factor’s” performance helped Fox News Channel achieve…

Martha Stewart to Serve Sentence in W.Va. Prison

Martha Stewart will serve her five-month prison sentence in West Virginia, dashing the lifestyle guru’s hopes of being placed in a prison near her Connecticut home and her aged mother.Ms. Stewart will report Oct. 8 to a federal prison in…

Study: Movies Drive Cable

According to a study conducted by Warner Bros., theatrical features are a driving economic and ratings force in basic cable. The study found movies represent 82 percent of the top three basic-cable networks’ prime-time programming and help drive viewers to…

Spike TV, Shatner Partner on Hoax

Spike TV and William Shatner have just completed an elaborate hoax on a small Iowa town in service to their upcoming series, the parties announced today. Mr. Shatner and a film crew descended on the town of Riverside to purportedly…

Si´TV: ‘Stop Bitching and Start Voting’

Cable channel Si´TV has launched a Hispanic-themed counterpart to MTV’s “Choose or Lose” campaign: “Stop Bitching and Start Voting,” a voter registration and turnout drive. Si´TV will partner with “Rock the Vote” during its nationwide bus tour, create on-air public…

Campaign to Oust Eisner Takes a Breather

The fervor behind two former Walt Disney Co. board members bent on ousting CEO Michael Eisner appeared to be cooling off after the pair endorsed the process by which Disney’s board will search for a replacement for Mr. Eisner.In a…

Digital TV Sales On the Rise

Digital television sales rose in August by 10 percent over last August, according to the Consumer Electronics Association. That translates into 328,838 units, with sales totaling more than $479 million. The vast majority of digital TV sets sold are high-definition…

Belo Announces Layoffs, Strategy Shift

Belo on Wednesday said it would lay off 250 people, re-evaluate executives’ bonuses and shift its operating strategy in the wake of a circulation scandal at the company’s flagship newspaper, The Dallas Morning News.Most of the layoffs will hit the…