When it comes to conventional media planning, TV unquestionably is the dominant medium. By just about every important marketing measure-time spent by consumers using media, total reach among consumers, total ad dollars invested to reach consumers-TV rises to the top….
The venerable New York Times promises to publish all the news that’s fit to print, but that apparently doesn’t include all the caption information that fits. So as a public service, Blink is providing you with the name of that…
George Whalin, president and CEO of Retail Management Consultants, on some of the network-sponsored stores: Concept: Viacom Entertainment Store; Networks: MTV, VH1, Nickelodeon; Result: Closed several stores in 1999; Comment: “It was a terrible store. It failed from the get-go….
What Maxim magazine, MTV, Howard Stern and Comedy Central’s “The Man Show” have started, Spike TV plans to carry to the next level this week with the launch of “The Joe Schmo Show” and other programming designed to draw in…
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Newsmagazines have proved themselves adaptable to the culture, the technological landscape and the economy. The genre was born in 1968 with the debut of CBS’s “60 Minutes,” driven by producer Don Hewitt’s insistence that correspondents and their unsung producers “tell…
The 24th Annual News & Documentary Emmy Awards, set for Wednesday in New York, include a Lifetime Achievement Award for “60 Minutes,” which is celebrating its 35th year on CBS. Honorees include present and past correspondents, including Mike Wallace, Dan…
See printed publication for Premiere DatesFootnote Key (1) Premieres with a one-hour episode. (2) Premieres with a two-hour episode. (3) “Stephen King’s Kingdom Hospital” will premiere in this time slot Feb. 5 with a two-hour episode. (4) Premiere episode is…
Every year, the consumer electronics industry seems to outdo itself. New technologies emerge that bring even more convenience and entertainment to our lives. For example, here are five new products and services that could have a major impact on the…
“The Joe Schmo Show” will debut Tuesday on Spike. This is the show that hopes to make “Ready, set, touch that hooker!” the new broadcasting catchphrase. “Joe Schmo,” described in a Spike press release as “one of television’s biggest and…