Posted Tuesday, Jan. 14. CMR forecasts ad spending increases Ad spending for broadcast network and cable television will rise by 2.7 percent and 4.8 percent, respectively, in 2003, according to CMR/TNS Media Intelligence’s just-released forecast. Spot TV and syndication ad…
Our new weekly department Media Planning can be found on Page 23. Planners, this is your space. There is no other weekly department devoted to what you do in any of the publications that compete with us. As the weeks…
Slap a sign on the studio chair that says “Gone Reportin’,” because the day of the TelePrompTer-dependent newsreader is coming to an end at CNN.“This is a company of journalists, not newsreaders,” said Teya Ryan, executive VP and general manager…
NBC President Andy Lack’s decision to become chief executive officer of Sony’s troubled music division on Friday immediately paid off with additional responsibilities for NBC Entertainment President-and network president-in-waiting-Jeff Zucker.Telemundo now will report to Mr. Zucker, who recently assumed oversight…
Electronic Media will be presenting daily television coverage of the National Association of Television Program Executives convention for the 20th year.“NATPE News TV” will begin airing Monday, Jan. 20, and will continue through Wednesday, Jan. 22, in New Orleans. It…
The people have spoken. Jennifer Aniston and the show “Friends,” along with Ray Romano and the series “CSI” and “Survivor: Thailand,” were all honored Sunday evening at the 29th Annual People’s Choice Awards in Pasadena, Calif. Ms. Aniston, who won…
Got a Nielsen migraine? For a lot of broadcast networks, quick relief these days means more reality TV. As evidenced by the huge premiere ratings last week for Fox’s “Joe Millionaire,” ABC’s “The Bachelorette” and CBS’s “Star Search,” broadcast networks…
Trio, Universal Television Group’s emerging digital cable network, is going behind the picture to focus on the making of popular TV shows with “TV Out of the Box.”The network unveiled “Box,” its original series set for a Jan. 22 premiere…
At a time when more viewers than ever are zapping or tuning out commercials, some advertisers are looking beyond 30-second spots to new models of participation in programming, whether it’s show ownership, product placement, interstitial content, sponsorship or even overall…
Advertising & AgenciesMichael Raymond to VP/media director, Marketing Magic, Hollywood, from media director.Maureen Walsh to director, strategic marketing, Adlink, from VP, affiliate relations, UPN.BroadcastingMarissa Rudman to regional sales manager, WGN-TV, Chicago, from account executive.Terry Cole to president and general manager,…