Logo

In Depth

ABC Family Announces Pair of Pilots

ABC Family said it has greenlighted production of two pilots, “Ruby and the Rockits” and “10 Things I Hate About You.” “Ruby” is a half-hour multicamera comedy about a former teen idol that has three members of the Cassidy family…

ABC Draws Most Debate Viewers

ABC’s win streak with debate coverage was extended to three Tuesday night when the network averaged 12.8 million viewers through 90 minutes of debate and a half-hour of analysis of the second of three face-offs between presidential candidates Sen. John…

Gonzales Enjoys Negotiating in Any Language

Spanish-language television has been hot for the past few years, and that’s made Danielle Gonzales’ job both more fun and more challenging. As senior VP and managing director for Tapestry, the Starcom MediaVest Group’s multicultural unit, Ms. Gonzales has been…

Top Sports Town

Columbus, Ohio, is the nation’s most sports-crazed town, according to a recent survey by Scarborough Sports Marketing. In Columbus, home of the Ohio State Buckeyes football team, about two-thirds of all adults say they’re very interested in sports. That’s way…

NBCU Sees Gold in Olympics Multiplatform Research

NBC Universal Research President Alan Wurtzel thinks the research done during the Beijing Olympic Games has won the gold medal he was looking for. NBCU put in place a number of research studies during the Games designed mainly to track…

Speed ‘Whips’ Cars Into Shape for Stars

Auto network Speed is tuning up three special episodes of its series “Unique Whips” featuring stars and their cars. “Unique Whips” features Will Castro, whose New York auto shop Unique Autosports customizes cars for celebrities and other motor vehicle enthusiasts….

A. Smith & Co. Taps Winter for Production Post

A. Smith & Co. Productions announced today that it has named Alan S. Winter as its senior VP of production. Smith will oversee day-to-day production activities for the company, which is known for unscripted programs such as “I Survived a…

NBCU Digital Studio Unveils Programming Slate

NBC Universal Digital Studio announced its first slate of original productions today. The studio employs a new business model that brings advertisers and content producers together from the production’s inception. Among the producers and writers involved with the studio’s first…

Turner’s Numbers Off for MLB Playoffs

The first round of baseball’s postseason didn’t go well for Turner Broadcasting, which has exclusive rights to the divisional series. Viewership on TBS slid 25% from last year for the games that were played, and only two of the four…

House Panel Ratchets Up Scrutiny of FCC’s Martin

A House Energy and Commerce Committee panel is readying a report expected to question whether Federal Communications Commission Chairman Kevin J. Martin went too far in keeping FCC decisions and policymaking to a close-knit group of subordinates. A committee official…