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Top Brands for Automotive Product Placement 2006

May 16, 2007  •  Post A Comment

Top Brands for Automotive
Product Placement 2006
Product placement is big business and the automakers have plunged in. In CBS’s “The Amazing Race” alone, advertiser’s autos were placed somewhere in the show 513 times. Nielsen Media Research tracks product placements and reports on the brands that appear most often in TV shows.
Brand  2006 Total
Occurrences
Chevrolet Trucks                        470
Toyota Trucks            294
Mercedes-Benz Autos 294
Ford Autos 265
GMC Trucks 225

Ford Trucks

224
Jeep Trucks 178
Ford Mustang Autos 159
Chevrolet Autos 148
Cadillac Trucks 102
Total Top 10 Brands 2,359
Source: Place*Views, Nielsen Product Placement Service  

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