The Republicans’ Ad Man in St. Paul
Hollywood ad man Fred Davis’s creative staff is editing video this week in an 8 x 10 foot room cubicle featuring a cow skull over the door, a deer head on the wall, an oriental rug and five people working…
In Depth
Gospel Channel Taps Sullivan as VP, West Coast Sales
Erin Sullivan has been named vice president of West Coast advertising sales for the Gospel Music Channel, a new position. She will be responsible for expanding the channel’s ad sales efforts on the West Coast. Ms. Sullivan previously was VP…
Hulu to Pre-Premiere NBC’s ‘Knight Rider,’ Others
NBC will debut on Hulu the season premieres of new show “Knight Rider” and returning programs “Lipstick Jungle,” “Chuck,” “Life” and “30 Rock” a week before those episodes air on broadcast TV, according to Hulu’s blog. NBC confirmed that the…
Nielsen, Integrated Media Measurement Team for Out-of-Home TV Metrics
Integrated Media Measurement Inc. and Nielsen Co. have began a new service that electronically measures national television viewing outside the home, in locations such as offices, fitness clubs, hotels and bars. The companies released figures for July that showed that…
Bracing for the DTV Switch in Wilmington, N.C.
Statewide Digital Transition Tests Set for Sept. 17
Democratic Convention Signals TV Battles to Come
More States in Play for Political Advertising
Problems Emerge Measuring Web Video Ads
Product Placements Left Out of Estimates