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AOL Rolls Out ‘Video Ticker Ads’

AOL rolled out a new online video format today called “video ticker ads,” the company said. The ads were developed with online video advertising technology firm PointRoll. AOL is billing the new format as an alternative to pre-rolls for online…

ON Networks, SXSW to Host ‘Greenlight Awards’

New-media production shop ON Networks has partnered with the South by Southwest Film Conference & Festival to find the next big online television show in a contest called “Greenlight Awards.” Submissions for original digital series will be reviewed from December…

Strike News Roundup: Mon., Nov. 19

‘SNL’ Receives Staff Cuts Staffers at “Saturday Night Live” were handed pink slips on Friday, as a result of the writers strike, Daily Variety reports. The layoffs number in the 50s, the paper says. The layoffs came as a shock…

History Channel Buys Reveille Military Show

The History Channel will take a close look at private military operations in a new series being produced by Reveille and Cabana 9. The idea of a private military may have some negative connotations now because of the controversy surrounding…

‘GMA’ Viewers Show Roberts Support

By the end of Thursday, the day on which Robin Roberts let “Good Morning America” viewers who have followed her battle with breast cancer know that she lost her hair to chemotherapy and let them see her sans wig, the…

Strike News Roundup: Friday, Nov. 16

Late Night Eyes Return Secret dealings between the camps of different network late-night shows are hinting at a return to the airwaves, Daily Variety reports. While late-night hosts are supportive of their writers, there’s also concern for their staffers who…

Chart: National Sports Ratings for Week of Nov. 5-11

National Ratings for Week of Nov. 5-11, 2007 Event  Outlet Household Rating Men 18-49 Rating Monday, Nov. 5 NFL Football (Ravens-Steelers) ESPN 6.5 5.9 Thursday, Nov. 8       College Football (Louisville-WV) ESPN 2.3 2.0 Saturday, Nov. 10  …

Worldwide Pants to Keep Paying Writers; NBC Reassures Late-Night Staffs

David Letterman has guaranteed that no writers strike grinch will steal Christmas for “Late Show With David Letterman” and “The Late Late Show With Craig Ferguson” staffers. Meanwhile, the staffs of NBC-owned “The Tonight Show With Jay Leno,” “Late Night…

Verizon Deal With NFL Network Puts Viewers in Control

Verizon has inked a deal with the NFL Network to create “NFL Network Game Extra” for Verizon’s broadband service that will put viewers in a virtual control booth, enabling them to select from among multiple camera feeds during live online…

Advertisers Show Support for Crackle

Sony-owned online video site Crackle said it has landed Pepsi, Honda, Epson, Sony Electronics, Vodafone and other major brands as advertisers on its site, following the July relaunch of the service. The addition of this first set of brand advertisers…