David Adelman says his new job is all about communication. Mr. Adelman last month was named MindShare North America’s chief marketing officer, a new post at the media agency. To accomplish his assignment of growing business from both current clients…
Saturday is a day for tackling home repair projects, and HGTV is adding new series to its “building block” of weekend morning programming. Two new shows, “Rip + Renew” and “Hammer Heads,” are set to premiere Oct. 6. In “Rip…
First Half 2007 The top 10 shows in product placements in the first half of 2007 on broadcast showed more brand messages than they had the prior year. “American Idol” remained the top show in terms of product placement, with…
The members of the Writers Guild of America, both East and West, moved one step closer to a writers work stoppage when an email message sent to members on Monday asked for a strike authorization vote. Currently in negotiations with…
The CW is getting out of the Saturday morning kids business and is making a deal that would have 4Kids Entertainment program the time periods. 4Kids will sell the advertising during the WB Saturday morning time periods and the CW…
Telemundo reporter Mirthala Salinas, who was suspended for two months over her affair with Los Angeles Mayor Antonio Villaraigosa, has left her position with the company’s KVEA-TV Channel 52, effective Monday. Ms. Salinas, who had an affair with the mayor…
The second-season premiere of Showtime’s “Dexter” drew just over 1 million viewers, up 67 percent from the series’ first episode last year, and the first time a Showtime debut has topped the 1 million mark. “Dexter” was followed by the…
The National Hockey League has renewed its multiyear carriage deals with DirecTV, Dish Network and iN DEMAND Networks to renew the league’s out-of-market subscription package NHL Center Ice. “Every night can be a hockey night with up to 40 games…
NBC Sports and Championship Off Road Racing have renewed their partnership through 2009, with the network beefing up its commitment to the sport to nine 90-minute programs for the 2008 and 2009 seasons. “We are extremely pleased with the response…