NBC plans to air new series and original episodes of its current alternative lineup into rerun season as part of its “All-American Summer.” NBC Entertainment Co-Chairman Ben Silverman announced the programming initiative Tuesday. The network described the moves as part…
The CW has announced one of its first pilot orders for fall, the drama “How to Teach Filthy Rich Girls.” Based on a book of the same name by the author of the young-adult series “The A-List,” “Girls” will revolve…
Media agency Optimedia has created a system to rank TV programs by their impact across all media. The agency’s new Content Power Ratings take into account audience size across TV, Web and mobile properties. It also measures elements of audience…
Social media technology company Demand Media acquired Pluck Corp. Tuesday, the companies announced. The acquisition is the latest in a string of purchases by Demand Media as it seeks to build up its portfolio. Pluck provides social media tools and…
Warner Bros. Domestic Television Distribution has promoted Charlotte Koppe to vice president of station relations. In her new position, Ms. Koppe will manage communications, marketing and scheduling for local affiliates related to their use of first-run series, off-network series and…
CBS Entertainment President Nina Tassler will be honored by the Alliance for Children’s Rights at its 15th annual awards gala. The organization provides free legal services to impoverished children. Ms. Tassler will receive the alliance’s National Champion for Children Award…
Federal Communications Commission Chairman Kevin Martin wants to know why a Huntsville, Ala., station to explain why it went dark during CBS’ “60 Minutes,” and has told the agency’s media bureau to get some answers. The outage occurred during a…
Clorox, Toyota and Verizon are the official sponsors of the fourth season of Bravo’s “Top Chef,” the network said Tuesday. Michelob beer will be an online sponsor of the show this season. The deals provide brand exposure through in-show product…
CW Shakes up Programming, Marketing (TV Week) The CW consolidated its current and drama development departments into one unit and its executive VP of comedy development is leaving, TV Week reports. The network is also making changes in its marketing…
As part of its new expansion strategy, Break Media acquired Wall Street Fighter, a business news and financial humor site, Break announced today. The Web destination draws more than 500,000 unique monthly visitors. The site joins Break’s growing portfolio of…