Corry Grows Web Feats
Drew Corry never got called “The Toad” before he landed his latest job. Nor was he ever sent a stuffed platypus like the one now in his office. “I guess that’s the price you’ve got to pay,” said Mr. Corry,…
Monthly Archives : April 2008
Cable, Broadcasters Join to Ease Switch
At the National Association of Broadcasters convention in Las Vegas, leaders from the broadcast and cable industries pledged to set aside their differences and unite behind the cause of a smooth digital transition, Broadcasting & Cable said Wednesday. Cable stands…
Converter Coupons Face Expiration
NBCU is urging recipients of the government-issue digital-to-analog converter coupon to act fast, Broadcasting & Cable reports. The network is concerned that the National Telecommunications and Information Administration, in charge of overseeing the February digital switchover, will not extend the…
‘Speed Racer’ Gets Green Flag on Nicktoons
The Mach 5 is making a comeback. “Speed Racer: The Next Generation” launches May 2 on Nicktoons with a 90-minute premiere. Based on the original cartoon that first aired in 1967, the animated “Next Generation” is part of a “Speed…
NBCU, Stations Promote Digital
NBCU is joining forces with Tribune and Hearst-Argyle to ease the digital transition and ensure that programming reaches viewers after the switch, according to Broadcasting & Cable. The companies plan to promote the use of Active Format Descriptor technology to…
Chart: Ad Spending Shows Little Growth in 2007
Recent figures from Nielsen Monitor-Plus indicate that there was little growth in ad spending during 2007, and that was particularly true of segments of the television business. None were as strong as the Internet or national magazines last year. However,…
NBC Digital Sales to Surge 40% to $1 Bil
NBC is on track to generate about $1 billion in topline digital revenue this year, up 40% from last year, said George Kliavkoff, NBC Universal’s chief digital officer, during a keynote presentation at the Ad:Tech conference in San Francisco this…
Web Video: Over 10 Billion Served
Internet users in the United States viewed a record 10 billion Web videos in February, according to the comScore Web metrics service. That’s a 3% gain in viewership over January 2008 and a whopping 66% increase year-over year. ComScore names…
Lifetime Launches Lifetime Television HD
Lifetime Networks said it launched Lifetime Television HD and signed deals with AT&T and Verizon to carry the new service. Lifetime launched Lifetime Movie Network in HD last year. Lori Conkling, executive VP for distribution at Lifetime said in a…
SAG Chief Won’t Rule Out Strike
Screen Actors Guild President Alan Rosenberg won’t rule out going on strike if his guild and network studios can’t agree on a new contract, the New York Times reports. Mr. Rosenberg, who has been head of the Guild since 2005,…