Pelham Bay Public School 71 in the Bronx has launched a student-run news network to air in its classrooms, the New York Daily News reports. Preparatory Broadcast Network’s media center was born with the help of CNN/U.S. President Jonathan Klein…
Two nights of Hillary Clinton on “The O’Reilly Factor” pushed Fox News Channel into third place among all basic cable channels last week in prime time. According to data from Nielsen Media Research, the April 30 edition of “Factor” with…
Economic storms are looming on the horizon, clouding the outlook for this year’s upfront advertising market. At TVWeek’s Upfront Summit in New York last week, ABC senior VP for Prime Time Sales, Geri Wang said that while there’s no doubt…
NBC Universal has partnered with mobile content delivery company CommerceTel to provide fans of “The Jerry Springer Show” with interactive opportunities, including text message updates and “Springer” ringtones. “Adding interactive elements to TV shows is a powerful tool that can…
“Hannah Montana” executive producer Steve Peterman urged lawmakers on Capitol Hill to protect the Internet from coming under the control of the major media conglomerates, Broadcasting & Cable reports. At a hearing for the “Internet Freedom” bill, Peterman, a Writers…
In a survey of 100 senior executives by Accenture, 62% said revenue from digital advertising would eclipse traditional ad revenue in the next five years, Media Daily News reports. Currently, Internet media makes up less than 10% of marketing budgets….
After yanking its television shows off iTunes last fall in a very public spat, NBC Universal has found another online home for its content: Microsoft’s Zune service. Zune announced today that it has inked deals to include television shows from…
NFL Network has added “Hard Knocks: Training Camp With the Kansas City Chiefs” to its HD lineup. The Emmy Award-winning series, set to air Fridays at 8 p.m. starting this week, takes a behind-the-scenes look at the NFL team’s training…
“This Old House” host Kevin O’Connor and landscape contractor Roger Cook will appear on DIY Network’s “Blog Cabin” on Sept. 18, Multichannel News reports. Viewers can vote on the project design for a vacation house firepit at www.DIYNetwork.com through May…
“Maxed Out,” a documentary about America’s debt crisis, will make its television premiere on Showtime on May 14 at 9 p.m., Broadcasting & Cable reports. The documentary won the special jury prize at the South by Southwest Film Festival, the…