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Monthly Archives : May 2008

ESPN Expands ‘SportsCenter,’ Boosts Digital

ESPN talked about its plans to expand its “SportsCenter” franchise into daytime at its upfront presentation to advertisers Tuesday. The sports network also plans new shows in daytime and late night, and several original programs produced for its Web site,…

Oprah’s ‘Big Give’ Won’t Be Back

There won’t be a second season of the Oprah Winfrey reality show “The Big Give.” ABC Entertainment President Steve McPherson said the network was willing to greenlight a second season of the show, in which contestants compete to see who…

HBO Wins Flexible Pricing From iTunes

HBO became the first programmer to secure flexible pricing on Apple’s iTunes store, in a deal that was officially announced today. The Apple-HBO deal, which had been speculated about for months, calls for HBO to provide its top-rated series to…

Video: NBCU’s Graboff on Upfront Sales

Countering some upfront sales predictions, Marc Graboff, Co-Chair of NBC Universal Entertainment, says early reports indicate the advertising market may be robust this year, with a chance of beating last year’s total. Merrill Lynch last week predicted a decline of…

Experiencing the NBCU Non-Upfront

The “NBC Universal Experience,” as the sprawling company called its not-an-upfront-presentation Monday, had many earmarks of the traditional upfront presentation, including, it would seem, the prodigious expense. On a windy, chilly and gray (but no longer rainy) day, NBCU’s spectacle…

Chart: ABC’s 2008-09 Fall Schedule

Day of the Week Time Period Show Monday 8-9 p.m. Dancing With the Stars 9:30-10 p.m. Samantha Who? 10-11 p.m. Boston Legal Tuesday 8-9 p.m. Opportunity Knocks* 9-10 p.m. Dancing With the Stars Results 10-11 p.m. Eli Stone Wednesday 8-9…

ABC to Pitch New Index for Advertisers

ABC today is expected to announce a 15-point index to help advertisers choose their best marketing opportunities on the Walt Disney-owned network, the Wall Street Journal reports. ABC’s “Advertising Value Index” will include such audience criteria as income, education level…

ABC to Keep Much of Prime Time Schedule

ABC is likely to keep next season’s prime-time schedule the same for Sundays, Wednesdays and Thursdays, which feature “Desperate Housewives,” “Private Practice” and “Grey’s Anatomy,” respectively, TelevisionWeek reports. The Walt Disney unit will likely schedule “Dancing With the Stars” on…

CW to Keep Its Mondays, Thursdays

The CW is likely keep its “Gossip Girl”-anchored Mondays and “Smallville”-led Thursdays intact next season, and it will add “Beverly Hills, 90210” spinoff “90210” to its Thursdays, Daily Variety reports. “America’s Top Model,” featured on Wednesdays, will be programmed next…

CBS Wants Piece of ‘Worst Week’

After CBS recently ordered comedy “Worst Week” for a season, sister company CBS Paramount Television asked the show’s producer, NBC Universal Media Studios, to be a co-producer, TelevisionWeek reports. Universal may agree to the partnership if CBS schedules the show…