New public service announcements geared toward informing minority households about the upcoming national digital switchover are being promoted by the nation’s top cable operators, Multichannel News reports. The PSAs feature 21 members of the Congressional Asian Pacific Caucus, Black Caucus…
MLB.com has dropped Microsoft’s Silverlight video platform in favor of Adobe Flash for its live and on-demand video services, Broadcasting & Cable reports. The two-year deal is another feather in Adobe’s online-video-cap; the company dominates the marketplace, with 81% of…
Cox Communications has been named the top cable-operator employer for women in a survey conducted by Women in Cable Telecommunications, Broadcasting & Cable reports. Discovery Communications was found to be the best cable-network employer of women. The Weather Channel Cos….
Two station general managers have announced their retirement. Sam Rosenwasser of CBS’ Tampa Bay, Fla., affiliate WTSP-TV will retire at the end of the year, the St. Petersburg Times reports. The Lexington Herald-Leader is reporting NBC’s Lexington, Ky., affiliate WLEX-TV…
After 26 years with the brewery giant, Anheuser-Busch’s VP of global media and sports marketing Tony Ponturo, one of the most powerful men in sports marketing, is retiring at the end of the year, the Wall Street Journal reports. Since…
ESPN Tuesday formally announced an agreement to air all of the college football Bowl Championship Series games on cable television beginning in 2011. Fox on Monday said it wouldn’t match ESPN’s offer, said to be $500 million over four years….
Comedy Central’s “Jeff Dunham’s Very Special Christmas Special” became the most-watched program in the network’s history on Sunday, as 6.6 million viewers tuned in to the show. “Dunham” surpassed “South Park’s” 1998 cliffhanger resolution, “Cartman’s Mom Is Still a Dirty…
Young Broadcasting’s third-quarter net revenue fell $36.2 million, down .4% from the same time a year ago, Broadcasting & Cable reports. Operating expenses were also down, falling 6.1% from the same time in 2007. Young Broadcasting’s station operating performance for…
The Child Safe Viewing Act, a bill requiring federal media regulators to study parent’s access to technologies that are capable of shielding minors from inappropriate content on TV and the Internet, is going before the Senate once again, Multichannel News…