Chuck Ross

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Chuck Ross is the managing director of TVWeek.com. He's been involved in the TV business ever since he sold cable TV subscriptions in Santa Monica, Calif., door-to-door in the mid-to-late 1970s. He's had regular gigs reporting and/or editing about TV and advertising for Cablevision magazine,The Hollywood Reporter, the San Francisco Chronicle, Inside Media and Advertising Age. He first joined the predecessor to TVWeek, Electronic Media, in 2000.

FCC To Investigate Mark Burnett Kids Quiz Show

The Federal Communications Commission has opened an investigation into possible violations of federal rules in conjunction with "Our Little Genius," produced by reality-king Mark Burnett’s company, according to The New York Times. The parent of a child who had interviewed…

Star of ‘Battlestar Galactica,’ ’24,’ To Play Detective in ABC Pilot

A former member of the cast of "Battlestar Galactica," who is also a major player on ’24’ this season, is also starring is a pilot for ABC, reports The Hollywood Reporter. Katee Sackhoff was Kara "Starbuck" Thrace on "Galactica," and…

NBC Sets Yet Another Time Buy For a Friday Night Movie with P&G and Walmart

NBC has set yet a second back-door pilot with two of TV’s biggest advertisers, both of whom are trying to encourage more family-friendly viewing, according to The Hollywood Reporter. This second project is called "The Jensen Project," and, like the…

More Than Half of All Americans Watched the Olympics Through Its First Nine Days; Primetime Alone Has Highest Winter Olympics Viewership for a Non-U.S.-based Games Since the 1994 Tanya Harding/Nancy Kerrigan-fueled Games in Lillehammer

Through Saturday night, Feb. 20th, "More than half of all Americans (162 million) have watched the Vancouver Olympics on the networks of NBC Universal through the first nine days of the Games; five million more than watched the first nine…

Former ‘Desperate Housewives’ Couple Are In Pilots for ABC and CBS

One of the more infamous couples from ‘Desperate Housewives’ have found new life in upcoming pilots, one for ABC and the other for CBS, The Hollywood Reporter reports. According to the report, "Nicollette Sheridan is set as the lead opposite…

Potential Game Changer: Test Finds Addressable Ads Cut Ad Skipping by a Third

The results have been nothig short of phenomenal in a test of addressable ads in Baltimore, Adweek reports. Veteran reporter Steve McMClellan reports that the test showed ad skipping was reduced by 32%. The test was done by Comcast Spotlght…

National Survey Says 60% of Those Who Saw a Portion of Tiger Woods’ Statement Thought He was Sincere; 31% Said Perception of Him Now More Positive, 17% Said Perception of Him Now More Negative

In a quick national survey today, 60% of viewers surveyed said Woods’ apology was sincere, reports HCD Reseach. In a press release about the survey–which was taken by 1,090 people who were shown a video clip of the statement–HCD said,…