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Darnell Says Tweaks to ‘Idol’ Format Worked

Fox reality chief Mike Darnell says the network’s much-hyped tweaks to the “American Idol” formula are behind the show’s solid ratings debut this week. “The creative is working,” Mr. Darnell said Thursday. “People like [new judge] Kara [DioGuardi]. The word…

AT&T Adds MTV, BET Content to U-Verse, CruiseCast

AT&T has agreed to a new carriage deal with Viacom’s MTV Networks and BET Networks that expands content distribution across AT&T’s television and wireless platforms. The deal also puts content from five Viacom networks on AT&T CruiseCast, an in-car entertainment…

‘Idol’ Stays Strong in Wednesday Debut

The season premiere of “American Idol” continued Wednesday night and held on strong from its Tuesday performance. The Fox stalwart was off just 8% from last season’s Wednesday premiere. Last night’s two-hour “Idol” scored an 11.6 rating/29 share among adults…

Google Delivers SpotMixer Tools to TV Ad Buyers

Google launched a self-serve video creation feature for its Internet-based TV ad-buying system via a deal with online advertising service SpotMixer, the companies announced today. The SpotMixer technology lets Google AdWords customers produce their commercials on a do-it-yourself basis using…

‘Gossip Girl’ Goes Retro With ’80s-Set Prequel

Like, gag me with a spoon: The “Gossip Girl” spinoff is going ’80s. Warner Bros. TV insiders confirm that the much-discussed “Gossip” spinoff will revolve around the character of Lily van der Woodsen. But instead of focusing on the grown-up…

Fox’s Liguori ‘Pleased’ With ‘Idol’ Premiere Ratings

Fox Entertainment Chairman Peter Liguori said he and other executives at Fox are breathing “a sigh of relief” in the wake of solid premiere ratings for the new season of “American Idol.” “When you look at the broadcast environment (this…

TV Guide Drops MTV, CW Listings

TV Guide has decided to dump listings for The CW and MTV, and at least one CW affiliate is fighting back. Without any official explanation to its readers, the venerable listings magazine quietly dropped both networks from its listings grids…

Genachowski Tipped as Next FCC Chair

President-elect Barack Obama may about to finally confirm that he is appointing longtime friend Julius Genachowski as the new chairman of the Federal Communications Commission. The Obama transition office did not immediately return calls to confirm that Mr. Genachowski’s appointment…

NBC Passes 90% Mark on Super Bowl Ad Sales

NBC has sold more than 90% of its advertising inventory for the Super Bowl, leaving between eight and 10 of the 67 Super Bowl spots still unsold, Mediaweek reports. The network signed deals with two studios last week, lining up…

Public Safety Groups Fear DTV Delay

Four public safety organizations want a guarantee that any delay of the Feb. 17 digital television transition won’t postpone their access to spectrum now taken by analog TV stations, Multichannel News reports. The concerned groups are the Association of Public-Safety…