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Tom Gilbert 4,032 Entries
Tom Gilbert

Boston Station Backs Down on Leno

The Boston television station that said it would not air Jay Leno’s new 10 p.m. show, WHDH-TV, has reversed its decision, putting down a revolt against NBC’s primetime programming plan, TelevisionWeek reports. “We look forward to working closely with the…

Zenith Sees U.S. Ads Down 8.7%

Media buyer Zenith Optimedia lowered its forecast for U.S. ad spending to $156.9 billion, down 8.7% from last year, the Wall Street Journal reports. The agency sees global ad spending dropping 6.9%, the paper says. —Jon Lafayette

ESPN Tries Out Busier Billboards

ESPN has sold 10-second ads to MillerCoors and Asics that feature more action than the traditional billboard spot leading into “SportsCenter,” the New York Times reports. The spots combine a person interacting with the product and focus on the product…

Samsung, Yahoo Bring Web Widgets to TV

Samsung and Yahoo are introducing a Connected TV that features on-screen widgets as a way to bring Internet features to the television, BusinessWeek reports. Analysts say the timing for Web-enabled television is finally right. “A small but significant revolution” is…

Bravo Greenlights ‘Runway’-Style Show

Bravo will announce “Launch My Line,” a celebrity version of a “Project Runway”-type show, and a project with “Work Out” star Jackie Warner, the Hollywood Reporter says. “Launch” will feature celebrities paired with a designer who work to make a…

HBO Options 2008 Election Book

HBO Films has optioned a not-yet published book taking a behind-the-scenes look at the 2008 presidential election, Daily Variety reports. The book, being written by Time magazine editor-at-large Mark Halperin and New York magazine political correspondent John Heilemann, will be…

‘Morning Joe’ a Friendly Winner

MSNBC is beating CNN in the morning among younger viewers with a show hosted by a registered Republican, former congressman Joe Scarborough, Newsweek notes. Unlike some of his more argumentative competitors, Scarborough takes pains to make sure that after the…

One Grandchild ‘and Counting’

The wife of Josh Duggar, the oldest of the children on TLC’s “18 Kids and Counting,” is expecting, which would make the brood’s parents, Michelle and Jim Duggar, grandparents, the Associated Press reports. While all of the Duggar kids have…

TV Dollars Jump in Scatter Market

Tens of millions of advertising dollars have flowed into the second-quarter scatter market, MediaPost reports. The caveat is that, while spending on the second-quarter scatter market is seen as an indicator for the upfront, pricing is at upfront levels for…

LIN, Belo May Breach Loan Pacts

LIN TV Corp. and Belo Corp. may be at risk of breaching loan agreements this year, as the TV station owners see their cash flows crimped by slowing ad sales, Bloomberg News reports. If they need to amend their loan…