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The penguins are coming. Kids network Nickelodeon plans to launch “The Penguins of Madagascar,” the computer-generated animation series based on the DreamWorks movies, on March 28. The news series will launch in primetime at 8 p.m.—early enough for children who…
Visiting social networking and blogging sites has become the fourth most popular activity on the Internet, according to new figures from Nielsen Online. Nearly 67% of Internet users in the U.S., United Kingdom, France, Italy, Germany, Switzerland, Spain, Brazil and…
The NCAA Men’s Basketball Tournament is March Madness for marketers, too. TNS Media Intelligence estimates that over the past 10 years, 300 advertisers have spent more than $4.2 billion on CBS’ coverage of the road to the Final Four and…
Razorfish VP of emerging media Terri Walter said, “TV is alive and well, but the viewing experience is moving from mass to niche in terms of audience and programming,” according to MediaPost. In identifying some of the biggest media trends,…
Headline News is expanding “Issues With Jane Velez-Mitchell” to air seven days a week and canceling “Not Just Another Cable News Show” and “News to Me,” TVNewser reports. The change for the CNN sister channel will go into effect later…
CBS Interactive anticipates a 30% revenue increase in online advertising sold in coverage of this year’s NCAA March Madness basketball tournament, Bloomberg reports. According to CBSSports.com senior VP and general manager Jason Kint, Web revenue is projected to come in…
CNN announced today that former Vice President Dick Cheney will guest Sunday on its “State of the Union” program hosted by John King, in what the network is billing as Mr. Cheney’s first broadcast TV interview since leaving office in…
NBC Universal is partnering with Sony Computer Entertainment America to offer Universal Studios Home Entertainment movies and NBC Universal television shows on the PlayStation Network. The films and TV programs will be available for purchase via download on PlayStation3 and…
Daisy Whitney’s New Media Minute