5,838 Entries
The fourth-season finale of MTV’s “The Hills” drew 2.6 million viewers last Monday, down from the season-three finale’s 3.8 million viewers, the Hollywood Reporter says. The show’s overall average audience for the fourth season also was down, sliding to 3…
The rise of social networking via the Internet may signal a new importance for local face-to-face events, and one chief strategy officer is making a case for ad spending in local sports, Advertising Age reports. TBA Global’s Richard Luker suggests…
The outlook for ad spending in 2009 is bad, as media continues to shift to the Internet and ad inventory is plentiful enough to drive prices down, MediaLife Magazine reports. While early predictions for 2008 had the year in ad…
Hulu CEO Jason Kilar said he looks to his experience working for Disney’s theme parks when thinking about the growth and expansion of the NBC Universal-News Corp. joint Web video site, MediaPost reports. Kilar tells the publication in a Q&A…
NBC morning news programs continue to lead in ratings, as last week’s “Today” and Sunday’s “Meet the Press” performances top their respective time slots. “Today” marked its 680th consecutive week at No. 1 for the week ending Dec. 21, averaging…
Comcast’s online television service Fancast will host the exclusive Web premiere of “Kyle XY’s” third season on Jan. 7. The season premiere of the ABC Family series will be available on the Web site through Jan. 11. The new season…
I have a mission for the new year. It’s to use this column and other forums to help media companies understand why consumers cut the cord from their cable or satellite television service and choose instead to rely on broadband-powered…
The Insider’s love affair with television developed relatively late in life. For four Air Force brats who spent three formative years in Germany, English-language TV was often unavailable. And it would be years before a sense of irony would develop…
Hulu, Veoh Among Companies Following Feedback on Microblogging Site