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Internet Broadcasting is working with Associated Press on an Election Night service that gives broadcasters the chance to get election updates about every five minutes, instead of the typical rate of every 30 to 45 minutes, Broadcasting & Cable reports….
HGTV and carpet cleaner Stanley Steemer are putting a co-branded promotion, letting viewers of HGTV’s Web site upload pictures of their ugliest rooms while getting carpet-cleaning tips, Advertising Week reports. Stanley Steemer, which spent $45 million on advertising through the…
Republican presidential candidate John McCain will appear on “Saturday Night Live” tomorrow night, Daily Variety reports. McCain most recently appeared on “SNL” in May and hosted the show in 2002, the newspaper says. –Danny King
Walt Disney unit ESPN is planning to bid on broadcasting rights for German’s top soccer league, while German cable network Premier, whose biggest shareholder is Rupert Murdoch, may make a similar bid, Daily Variety reports. The rights would last as…
The Interactive Advertising Bureau plans to simplify advertising serving and media buying by creating a common platform on which ad agencies and Internet publishers can trade information, Media Post reports. A best practices guide and new standards for Web video…
Comedy Central is using instant-messaging site Meebo to host live user comment and blogging on Election Day, Media Post reports. In addition to connecting “amateur pundits” in chat rooms, the site will have a live blog from Patton Oswalt from…
ComScore is starting a service that measures audiences for content such as videos and digital photos that are viewed over multiple mediums in an effort to compete against other media research firms such as Nielsen, MediaWeek reports. The service is…
Jon Hamm from “Mad Men,” who last week appeared on “Saturday Night Live,” is likely to get a recurring role on “30 Rock” as a love interest of star and former “SNL” cast member Tina Fey, Entertainment Weekly reports. Hamm…
“The Daily Show With Jon Stewart” correspondent Aasif Mandvi will host the 18th annual Gotham Awards on Dec. 2, Daily Variety reports. Patricia Clarkson, Ethan Hawke and Amy Adams are among the show’s award presenters, the newspaper says. —Danny King
TNT’s opening-night broadcasts for the NBA season Oct. 28, a double-header featuring the Boston Celtics in the first game and the Los Angeles Lakers in the second, had a 28% larger audience than last season’s first broadcasts, Multichannel News says,…