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And the Winner Gets … Slimed

“Slime Across America” is coming, and it’s got nothing to do with the upcoming presidential elections. Nickelodeon is sending an 18-wheel Slime-Mobile to 20 cities beginning Feb. 26 to get youngsters ready for the network’s 20th annual “Kids Choice Awards”…

Commercials Aren’t Going Anywhere

DVR Is Just Latest Advance Seen as Setback

Syndicators Prepare Verdict on Judge Seidlin

Reports last week that the newly famed Florida judge Larry Seidlin, who handled the Anna Nicole Smith case, has his eye on the court show world a la “Judge Judy” got Blink wondering what exactly his chances in the dog-eat-dog…

Donna Speciale: Media Buyer of the Year 2007

By Chuck Ross, Editorial Director It’s nice to be right. Ten years ago, this magazine, then called Electronic Media, published an article under the headline “Media Buying: Finding the Next Generation of Standouts.” In it, an unnamed TV sales chief…

Nets Rarely Reach for the Motto Now

Sloganeering Has Proud-as-a-Peacock History on Broadcast

Hallmark Shoots For Younger Market

CEO Schleiff Wants New Image Without Losing Older Fans

Viral Video: Bad Hair Day?

TelevisionWeek is trawling video-sharing Web sites to find the hottest clips spreading on the Internet. Visit TVWeek.com to view the latest. The setup: It’s no secret that a day at the salon can soothe many of life’s little ailments. But…

Nick Spices Up Kids Block With ‘El Tigre’

Cable Channel Seeks to Tap Into Hispanic Growth

And They’re All Moving Right Along

Getting the Scoop on Some Past Winners of TelevisionWeek’s Media Buyer of the Year

MTV Nets Shuffle Ad Sales Structure

Goal Is to Bundle Channels, Digital