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NBC Gives Script Commitment to Sitcom Starring Calvin Cordozar Broadus, Jr., Better Known as…

NBC has given a script commitment to a family comedy starring Calvin Cordozar Broadus, Jr. Most of us know him as Snoop Dogg. The rapper will play the father in the project, reports Deadline.com, which was set up at Warner Bros….

Pay Raise Awaits ‘Real Housewives’ Cast Members Who Made the Cut

A pay hike is on tap for cast members of one of Bravo’s “Real Housewives” shows following a shakeup in the cast. "Real Housewives of New York" veterans LuAnn de Lesseps and Ramona Singer will see their salaries almost double…

Attention Marketers: Ask Not What You Can Do for Your Customers, But What They Can Do for You. Secrets of Social Media Strategy from Harvard Square.

Facebook has more than 800 million users. But, somehow, your brand isn’t really reaching the vast majority of them. In this fascinating entry by TVWeek Open Mic blogger Chuck Ross, we get to probe the mind–thanks to a presentation at…

Co-Writers of ‘X-Men: First Class’ and ‘Thor’ to Write Fantasy for Fox Broadcasting

"X-Men: First Class" and "Thor" co-writers Ashley Miller and Zack Stentz are writing a script for Fox,  reports our friend Nellie Andreeva at Deadline.com. It’s a fantasy novel adaptation has received a pre-emptive buy from Fox, which has given a script commitment…

Time For a Deal: Tiger Woods Gets His First Major Endorsement Contract Since Scandal

Marking his first sponsorship since the scandal that followed his November 2009 car crash, Tiger Woods has signed a deal to endorse luxury watchmaker Rolex Group, reports Bloomberg. Terms of the agreement weren’t released by Rolex, while Woods’ agent didn’t…

Discovery Pouring In Additional Millions to Promote OWN; Key Shows to Premiere Across Multiple Channels

Discovery Communications is investing additional millions to promote Oprah Winfrey’s cable network and to draw new viewers, reports the New York Post. Discovery also plans to simultaneously air the debuts of two new OWN shows on five Discovery networks, the…

Eddie Murphy Action Comedy ‘Tower Heist’ to Play in Homes While It’s Still in Theaters — but It Won’t Be Cheap

Eddie Murphy’s new action comedy "Tower Heist" will be available in some markets via video-on-demand just three weeks after it debuts in theaters — but at a hefty price, reports the Los Angeles Times’ Company Town blog. The movie, which…

CBS Gives Full-Season Order to Freshman Sitcom

CBS announced in a tweet that it has picked up one of its freshman sitcoms for a full-season order, according to The Hollywood Reporter. “2 Broke Girls,” which has been performing well as the lead-out to “Two and a Half…

Johnny Depp Offers Apology for ‘Rape’ Comment

“Pirates of the Caribbean” star Johnny Depp has been rowing his way out of hot water after making a comment in an interview that did not go over well, Reuters reports. Depp told Vanity Fair in an interview for its…

Fox Wins Tuesday Night on Strength of New Sitcom Hit

Ratings were generally down for the broadcast networks Tuesday night, when they had to go up against an MLB playoff game between the New York Yankees and Detroit Tigers, TVbytheNumbers.com reports. When the dust settled it was Fox on top…