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Marvel Makes Videogame Deal

Marvel Entertainment has entered a 10-year agreement with Gazillion Entertainment to create mass-market online games, the Wall Street Journal says. The games will feature characters such as Spider-Man and the Incredible Hulk and Marvel will get a share of the…

ABC Promotes ‘Ted’ on Hulu

ABC has been promoting its upcoming series “Better Off Ted” on the NBC Universal-News Corp. Web video site Hulu, Broadcasting & Cable reports. While ABC hasn’t jumped on board airing entire episodes on the site, the network did pay to…

Hearst Hires George Kliavkoff

Hearst Entertainment & Syndication has hired George Kliavkoff as executive VP and deputy group head, MediaWeek reports. Kliavkoff most recently was chief digital officer for NBC Universal, the magazine reports. Kliavkoff left NBC Universal last year after helping with the…

CBS Goes Mad for Platforms

CBS is offering this year’s NCAA Men’s Division I Basketball Tournament, also known as “March Madness,” on more screens and in more formats than before, ranging from offerings on iPhones and the Internet to HD, Multichannel News reports. “We used…

Hulu Reveals Marketing Plans at SXSW

Building on its Super Bowl advertising momentum, online video destination Hulu plans to launch another network prime-time ad for its site later this week on NBC and Fox. SXSW Blog: Trial & Error . . . More » Content Creators…

Boxee in Deals With Blip, iPhone

Less than one month after Hulu pulled its content from the web-to-TV service, Boxee has started fighting back with a pair of new deals for content and distribution. SXSW Blog: Trial & Error . . . More » Content Creators…

Schwartz Takes on the Web

TelevisionWeek interviews Josh Schwartz, the man behind “The OC” and “Gossip Girl,” who is launching “Rockville CA,” an Internet-based drama for TheWB.com. ”What will continue to spur me on to doing Internet series was the total creative freedom—cast who you…

Q&A: Josh Schwartz Prepares Launch of ‘Rockville CA’ on TheWB.com

Busy Writer-Producer Also Contending With ‘Gossip’ Spinoff, ‘Chuck’s’ Future

Online Access to Cable Programming Is Next Test for Multichannel Providers

Customers Will Default Without ‘Web Replicas,’ Study Warns

Eager Attendees Pump Up Volume at South by Southwest Interactive

Online Creatives Value Face Time at Festival