Web shows from online video studio Next New Networks are the most watched of the videos that TubeMogul serves up, the online video distribution firm reported today. TubeMogul ranked its top 40 most viewed content providers, with Next New Networks’…
National Telecommunications and Information Administration acting head Meredith Attwell urged more stations to run a digital TV test like those in Florida, Broadcasting & Cable reports. Orlando, Fla., stations will turn off their analog signals for 10 seconds at 7:59…
Viacom’s LGBT channel Logo, a division of its MTV Networks, will launch Web tie-in “The Pride Guide” this month. The online site, sponsored by Southwest Airlines and NYC & Company, will provide gay pride-themed video, event guides, photo flipbooks and…
NBC Digital plans to release NBC.com’s show-specific streaming demographics, beginning with data gathered in June 2008. Next month, the metrics obtained through Nielsen Online’s VideoCensus software will be available for analysis. A statement said the release was part of an…
The television upfront advertising market is over and networks have sold many of their prime-time spots for next season on-air and in some cases online. In this week’s episode of the “New Media Minute” Daisy Whitney looks at what it…
Online video network Break Media introduced a new Web syndication strategy for its male-centric content. The Web company said it is rolling out video syndication tools to distribute content submitted to flagship property Break.com to additional network and partner sites….
Online video studio Next New Networks secured a range of new distribution partners for its niche Web series via revenue-sharing deals with Yahoo, Hulu and Metacafe, the company announced today. They join Next New Networks’ current Web partners including YouTube,…
Web video studio ON Networks inked a deal to run targeted ads against its Web series using the video search engine Blinkx and its ad targeting platform, AdHoc. Blinkx will use its targeting tools to run “contextually relevant” ads against…
Use of new media is increasing, but is newer necessarily better? A new study from GroupM tracking interactive media projects says new media will amount to 15% of global advertising in 2009. In addition, Integrated Media Measurement Inc. (IMMI) released…
On a flight home to San Francisco from Austin last week, the woman sitting next to me asked if I thought a computer would be an appropriate gift for her nine-year-old nephew. I was an easy target for the question….