A coalition of top TV advertisers and eBay are promising to push ahead on developing an electronic system for auctioning TV ads despite the Cabletelevision Advertising Bureau’s withdrawal from the system before its first trial.CAB announced its pullout on Thursday,…
Fox’s “American Idol” and ABC’s “Lost” continued their downward trends Wednesday, with both shows hitting new season lows. Fox won Wednesday night among adults 18 to 49, 18 to 34 and households, with “Idol” leading on all fronts. Fox had…
“The Hills” are alive for a third season, MTV announced Thursday, bringing with it the return of “The Hills After-Show,” a set of Web-only videos made for hardcore fans who want to know more about each character.Lois Current, president of…
Discovery Communications Chief Executive David Zaslav announced Thursday at the network’s upfront presentation plans for Discovery PlanetGreen, a multiplatform initiative that aims to reach consumers on varied levels. The PlanetGreen project includes rebranding the existing Discovery Home Channel into the…
HD Theater Also Plans Original Series
Will Present Most Regular-Season Games in HD
New 42-Inch, 1080p Model to Launch in June
Joel Cheatwood, CNN’s executive director of program and talent development, is jumping to Fox News, where he will be VP of development for Fox News Channel and the Fox Business Channel.Mr. Cheatwood will report to Roger Ailes, chairman of Fox…
For many aspiring stars, just getting to Hollywood is half the battle. On “American Idol” though, that might be all it takes to give the money-hungry music industry a case of the munchies. Take Chris Daughtry for instance. He didn’t…
TNT has picked up a legal drama pilot from Steven Bochco, the network confirmed Wednesday. The untitled project is about former law school classmates who are now facing off against each other in court.The pilot is executive produced by Mr….