Press release from the Writers Guild of America, West, and the Writers Guild of America, East, Dec. 4, 2014: The Writers Guild of America, West (WGAW) and the Writers Guild of America, East (WGAE) have announced nominations for outstanding achievement…
Press release from NBCUniversal, Dec. 2, 2014: NBCUniversal announced today that Evan Shapiro has been named Executive Vice President, Digital Enterprises. In this newly created role, Shapiro will work on the company-wide strategic development of digital opportunities to reach emerging…
By E.J. Schultz Advertising Age Despite reports on Monday suggesting otherwise, Budweiser’s Clydesdales are not being relegated to the barn. Indeed the iconic horses will remain a significant part of Anheuser-Busch InBev’s marketing playbook, including appearing in an upcoming Super…
Press release from ABC, Nov. 21, 2014: ABC won all 4 Thursdays of the November Sweep in Adults 18-49 for the first time in at least 23 years – since at least November 1991, which is the first sweep period…
Press release from Fox, Nov. 20, 2014: FOX is announcing premiere dates for new series WORLD’S FUNNIEST FAILS (working title) (Jan. 16),BACKSTROM (Jan. 22), THE LAST MAN ON EARTH (March 1) and WEIRD LONERS (March 31); and returning series MASTERCHEF…
Press release from Discovery Communications, Nov. 19, 2014: Discovery Communications announced today that it has signed a multi-year deal with TNA (Total Nonstop Action) IMPACT WRESTLING to bring the popular league to homes nationwide on Destination America, the only network…
Press release from Hallmark Channel, Nov. 18, 2014: Hallmark Channel’s annual Countdown to Christmas campaign continues to bring joy to the world, with the November 15 and November 16 original holiday premieres of Northpole and Angels and Ornaments catapulting the…
Press release from GSN, Nov. 18, 2014: Coming off a record-breaking 2014, GSN continues to delve into new genres of game programming with shows that will join the network’s traditional “shiny floor” series, expanding its competitive entertainment roster for 2015….
By Jeanine Poggi Advertising Age Time Warner Cable and Cablevision are partnering to provide advertisers with set-top box data that reveals granular viewing trends in the New York market. The cable operators said they will release a quarterly report based…
Press release from A&E, Nov. 11, 2014: A&E Network has entered into an unscripted development and production deal with Donnie Wahlberg and Jenny McCarthy, it was announced today by David McKillop, General Manager and Executive Vice President of A&E. The…