A fellow exhibitor came to the Discovery booth and demanded one of the VIP premiums. … Staff clarified they were only available to key distribution partners and he countered … ‘One of your senior executives, Chris Moseley, told me to…
In what’s billed as Discovery Health’s Channel’s largest marketing campaign since its 1999 debut, the network will launch a multimillion-dollar fitness program tied to its “Body Challenge” reality show. The 12-week “National Body Challenge” program will offer participants a free…
Last month, video-on-demand service Mag Rack urged viewers to tune into its “Your Next Car” video magazine to check out the latest phenomenon of street racing.The promotion was at once an ad for Mag Rack and for the film “2…
People who know Spencer Kaitz might think “Go” is his middle name. He’s a man who likes to travel, ride a bicycle and race down snow-covered hills with two narrow boards strapped to his feet. In his spare time, he’s…
CBS was the only broadcast network up across the board year to year in November sweeps.The network will win the sweep in total viewers and its target audience of adults 25 to 54, but finish a strong second to NBC…
Since the debut of the groundbreaking “Queer Eye for the Straight Guy” in July, Bravo has become one of the most buzzed-about networks on cable. Week after week, Bravo has shattered its own rating records while its median viewer age…
Englewood, Colo.-The zenith of the Western Show’s reputation as a news-making event came Dec. 2, 1992. On that Wednesday in Anaheim, Calif.-a typically balmy December morning in Southern California-John Malone, president and CEO of Tele-Communications Inc., then the largest cable…
My neighbor recently asked me for advice on buying a new high-definition TV. I told him that he should buy either a set that was “HDTV-ready” or that had a high-definition tuner inside. “You have to have one or the…
With an eye toward expanding its presence among strips, Byron Allen’s CF Entertainment has tapped former King World Productions president Stuart Stringfellow as the company’s new president of domestic sales.Mr. Stringfellow will take charge of the company’s sales team and…
ESPN to Premiere Rodman Series Dec. 2 ESPN will premiere Dec. 2 at midnight its two-part documentary on Dennis Rodman’s basketball comeback. “The Season: Dennis Rodman on the Rebound,” will “capture the public and private sides of Dennis Rodman,” said…