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In Depth

Cablevision Promotes Frey to EVP

Cablevision Systems Corporation has promoted Barry Frey to executive VP of advanced platform sales. Mr. Frey previously served as a senior VP. He will continue to manage the advanced platform sales division while also working with advertisers to help drive…

40.4 Million Watched Obama Press Conference

President Barack Obama’s primetime press conference Tuesday night drew 40.4 million viewers across 11 broadcast and cable networks. Last night’s press conference was down 18% from President Obama’s first primetime press conference on Feb. 9, which was watched by 49.5…

Video: Differentiating Web and TV

Daisy Whitney’s New Media Minute

Logo Renews ‘RuPaul’s Drag Race’

“RuPaul’s Drag Race” has turned out to be anything but a drag for Logo. The MTV-owned cable network has ordered a second season of the drag queen competition reality show from World of Wonder Prods., according to two people familiar…

‘Fifth Grader’ Rolls Toward Syndication

The syndicated version of “Are You Smarter Than a 5th Grader?” has been sold in 80% of the country, distributor Twentieth Television said today. Sold to Tribune’s WPIX-CW in New York, Fox Television Stations’ KTTV in Los Angeles and WFLD-FOX…

MLB Network Sets Thursday Night Baseball Lineup

The MLB Network has set its Thursday night baseball schedule for April and May, starting with its first regular-season game April 9 when the Milwaukee Brewers visit the San Francisco Giants. On April 16, when the cable channel airs the…

New Reality/Documentary Event Lures Big Names

Unscripted heavyweights David Goldberg, Thom Beers and R.J. Cutler have signed on to appear at Westdoc: The West Coast Documentary and Reality Conference, launching this fall in Santa Monica. The three-day event will feature panels and seminars devoted to unscripted…

More Daylight Means Lower Viewership in Syndication

CBS Television Distribution’s “Dr. Phil” was the only show to post a week-to-week original syndication rating increase during the first complete week of the March sweep period, ending March 15. “Phil” gained 6% to a 3.8 household rating, the show’s…

NBC.com Sees Rise in Full-Episode Streaming, Engagement

NBC.com saw a bump in full-episode streaming with its video player in the fourth quarter, as well as higher user satisfaction compared with the quarter before, the network reported today. Viewers also multitasked less when watching NBC shows on NBC.com…

Cartoon Network Adds Live-Action, Reality Shows

Cartoon Network announced it’s making a move into live-action programming, with six reality projects and two scripted shows in development. At its presentation to advertisers and media buyers Wednesday morning in New York, the Turner-owned kids channel also said it…