‘Amazing Race’ Keeps It Fresh
Five-Time Reality Competition Winner Isn’t Resting on Its Laurels
Five-Time Reality Competition Winner Isn’t Resting on Its Laurels
ABC New Media Sales Uses In-Store Video to Reinforce Brand Campaigns
Stations Must Tap Web’s Stand-Alone Potential
We heaved a sigh of relief last week when the American Federation of Television & Radio Artists, the second-biggest actors union, had made a tentative labor deal with the media companies. Congratulations to AFTRA and the Alliance of Motion Picture…
Do you think viewers are getting out of the habit of watching prime-time TV? “Prime time means zilch to younger generations who are growing up with pretty much everything being on-demand, whenever and wherever they want it, and in greater…
‘Flash Teases’ Get Stations, Viewers Talking About Show
Reports of the demise of the Carat Exchange, a forum where the ad industry can trade information about the digital television world, are premature. A day after Mitch Oscar, the executive who ran the exchange, announced in an e-mail that…
The upfront advertising market is up and running, as ABC struck deals with two major agencies. Starcom USA and Zenith Media paid less than the double-digit rates that the network sought when talks began, according to one source. While the…
The Carat Exchange, a program designed to allow the advertising industry to share information about new technology, is being shut down. The decision came following the announcement of the departure of Carat Americas CEO David Verklin, who created and supported…
Revision3 CEO Jim Louderback said MediaDefender, an ArtistDirect subsidiary formed to fight peer-to-peer piracy, caused the Web video studio’s server and site to shut down over the Memorial Day weekend through a denial of service attack. In a blog post…