Warning that attempts to force reporters to reveal confidential sources are endangering the public’s right to know, the U.S. House of Representatives today approved what would be the first federal media shield law, despite the Bush administration’s strong opposition. “If…
Gary Ginsberg has been promoted to executive VP of global marketing and corporate affairs at News Corp. The new position elevates him to the office of the chairman and adds to the responsibilities he had as executive VP for investor…
NBC Universal named Steve Mandala executive VP, cable ad sales, filling a new post created by Mike Pilot, president of NBC Universal sales and marketing. Mr. Mandala had been senior VP of sales for NBC’s Telemundo networks, and will continue…
NBC Universal’s first empire-wide “Green Is Universal” week will include “Today’s” most extreme broadcast challenge yet, with Matt Lauer inside the Arctic Circle, Ann Curry at the South Pole and Al Roker in an endangered equatorial rainforest in the first…
Lifetime Networks hired MTV’s Mike Greco as executive VP of research. Mr. Greco replaces industry fixture Tim Brooks, who had announced plans to retire at the end of the year. At MTV, Mr. Greco had been senior VP of research…
The Nielsen Co. today released its new commercial ratings for the first week of the season on the five broadcast networks. During the week, the commercial ratings numbers used for advertising sales were 1 percent lower than live program ratings,…
Arguing that it’s better to publicize good shows rather than rip bad ones as a strategy to improve kids TV, a coalition of groups including the National PTA and the National Education Association is unveiling a Smart Television Alliance to…
MySpace inked its first music licensing agreement today via a deal with record label Sony BMG. Under the deal, MySpace and Sony BMG will share in sponsorship and ad revenues generated from artists’ video and audio on MySpace pages. MySpace…
President and CEO of NBC Universal Jeff Zucker and Dick Ebersol, chairman of NBC Universal Sports and Olympics, will be honored at the Paley Center for Media’s annual gala on Nov. 12. Hosted by broadcaster Al Michaels, the event will…
Nearly 16 percent of American homes with Internet service watch television shows online, double the number reported last year. Consumers cited personal convenience and a desire to avoid advertisings as their top reasons for watching programs online, according to a…