Logo

Author Page

15,322 Entries
wp_user

News Briefs: In2TV ‘Ahead of Forecast’ in First Week

One week after launching In2TV with America Online, the service is “substantially ahead of forecast,” said Eric Frankel, president of Warner Bros. Domestic Cable Distribution. He declined to release precise numbers about how many episodes have been streamed since the…

Public Carriage Quarrels Risky

Tactic More Common as MSOs Move, Drop Channels

Fostering Diverse Voices

Program to Recognize Minorities in Marketing, Promotions

TVWeek Kicks Off Viral Video

TelevisionWeek is trawling cyberspace to find the hottest video clips spreading on the Web. The setup: In a parody that aired on ABC’s “Jimmy Kimmel Live,” a very satisfied Dell user named Randy calls cable shopping channel QVC during a…

Hearst-Argyle to Up Political News

Group Commits to Daily Coverage of Local Activity

Despite Failures, Studios Hedge Bets With Stars

Competition For Viewers Makes Big Names Irresistible

Analysts Wary of Comcast Interest in E!

Fighting Surging Competition Seen as Wiser Focus

TNS to Merge Multimedia Ratings

Eager to capitalize on the growing trend of delivering shows on more than one platform, audience measurement firm TNS Media Research is developing a research tool that would produce an aggregate ratings report for a show.The tool is intended to…

Understanding Internet TV

In most cases telcos are using IPTV for video delivery. “IPTV” stands for Internet protocol television, a delivery mechanism using Internet protocol rather than the hybrid fiber network of cable systems. IPTV uses Internet technology to convert a TV signal…

Programs Feeling the iTunes Effect

At least eight shows have attracted additional viewers via on-demand services and in their television runs as a result of being made available on iTunes. iTunes does not release specific download figures but does include a dynamic ranking of top…