Fostering Diverse Voices
Program to Recognize Minorities in Marketing, Promotions
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New Nets’ Fates Are Sealed
Nielsen Classification Looks at More Than Station Count
Profile: Stealing a March on Cable TV’s Turf
AT&T’s McKone Wages War for Video Services
Understanding Internet TV
In most cases telcos are using IPTV for video delivery. “IPTV” stands for Internet protocol television, a delivery mechanism using Internet protocol rather than the hybrid fiber network of cable systems. IPTV uses Internet technology to convert a TV signal…
TVWeek Kicks Off Viral Video
TelevisionWeek is trawling cyberspace to find the hottest video clips spreading on the Web. The setup: In a parody that aired on ABC’s “Jimmy Kimmel Live,” a very satisfied Dell user named Randy calls cable shopping channel QVC during a…
Analysts Wary of Comcast Interest in E!
Fighting Surging Competition Seen as Wiser Focus
Programs Feeling the iTunes Effect
At least eight shows have attracted additional viewers via on-demand services and in their television runs as a result of being made available on iTunes. iTunes does not release specific download figures but does include a dynamic ranking of top…
Telcos Invest Big in Video Services
IPTV May Surpass Current Providers’ Capabilities
Sci Fi Focuses Development on New Platforms
Net’s Entire New Slate Broadband-Ready
TNS to Merge Multimedia Ratings
Eager to capitalize on the growing trend of delivering shows on more than one platform, audience measurement firm TNS Media Research is developing a research tool that would produce an aggregate ratings report for a show.The tool is intended to…