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The Lippin Family Trust has joined forces with the Tower Cancer Research Foundation to establish two new programs dedicated to cancer research and public service. The funds are being set up in honor of the company’s late president, Ronnie Lippin….
Fox News Channel will carry ads paired with its mobile TV content through a new partnership with mobile advertising provider Third Screen Media, the companies announced today.Third Screen Media provides software that wireless carriers use to deliver ads on cell…
Regis Philbin dealt fans a shock Monday when he told them on “Live With Regis and Kelly” he’s undergoing a heart bypass operation this week.Mr. Philbin, 76, returned to his show three days after having an angioplasty in 1993 and…
The Nevada Democratic Party abandoned plans for an August debate of the Democratic presidential candidates to be hosted by Fox News Channel, citing Fox News chairman-CEO Roger Ailes’ speech to a broadcasting group as the capping blow.In a potential indication…
Trio of TV Ad Campaigns Succeeds in Wooing Different Target Audiences
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Starz Entertainment continues to dig into original programming, unveiling “The Starz Comedy Hour” last week. The weekly comedy block will launch April 18 featuring original series “Head Case,” “Martin Lawrence’s First Amendment Standup” and “The Bronx Bunny Show.” The cable…
When the Association of Health Care Journalists meets this week in Los Angeles, it will focus on maintaining accuracy on the increasingly complex health beat. Newspro talks to experts and insiders about the challenges of healthcare reporting in a multiplatform…
A Good Prescription in Face of Today’s Media Saturation
Short-Term Goal Is to Improve 25-54 Showing