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NBC Unveils TAMi Audience Figures Across All Platforms

NBC Universal on Wednesday released new figures showing how its programming is being consumed on multiple platforms. NBC called its new metric the TAMi, or Total Audience Measurement Index. The network first sent out TAMis to show how the Olympics…

For Your Imagination Gets Funding

Web television studio For Your Imagination landed a bridge capital round of financing from OmniReliant Holdings in a deal announced today. FYI did not disclose the amount, but said the round gives OmniReliant an equity interest in the Web venture…

News Corp. Unveils GreenPixels.com

Fox’s parent company, News Corp., unveiled a Web site geared toward the casual video game player, MediaWeek reports. GreenPixels.com, a video game content site under News Corp.’s IGN umbrella, will focus less on the technical aspect of games and more…

Media’s Future on the Net, Says Eisner

During a keynote address on managing creativity at the MIPCOM, former Disney chief Michael Eisner emphasized the role of new media and how the Internet has changed all aspects of international commerce, Daily Variety reports. “We have shriveled down to…

Hawaii Making DTV Switch Early

The transition to all-digital broadcasting will come early to Hawaii, the Honolulu Star-Bulletin reports. The Aloha State’s full-power television broadcasters will make the conversion Jan. 15, a full month before the rest of the country makes the switch on Feb….

McCain Urges YouTube to Review Takedown Policy

Presidential candidate Sen. John McCain has issued a letter to YouTube asking the Web site to take a second look at its takedown policy, MediaPost reports. During the course of their campaigns, Sens. McCain and Barack Obama have seen their…

Video: From Web to Traditional

Daisy Whitney’s “New Media Minute”

Advertisers Eyeing Web Info Series

Advertising Age takes a look at the growing popularity of low-budget, informational Web series that are increasingly catching the eye of big-name advertisers. Jen Grogono, head of of programming for On Networks, told the magazine, “Digital programming may not always…

Joost 2.0 Launches This Week

This week marks the unveiling of the second incarnation of Web-TV service Joost, Advertising Age reports. Because of the popularity of easier-to-use video Web sites like YouTube and Hulu, the new version is Web-based and doesn’t require the software download…

Sundance’s ‘Porno’ Gets Wet for Season 2

The Sundance Channel has greenlit a second season of “Green Porno,” actress Isabella Rossellini’s series of nature shorts. Whereas the first season dealt with the mating habits of insects, the eight-episode sophomore season, which will premiere in April 2009 on…