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In Depth

Going Green With EcoTainment

The conservation movement has a new member, and it’s out to help make entertainment green.EcoTainment, a newly formed production and marketing company, announced itself this week along with its mission: to provide TV programs and films focusing solely on the…

Pond’s Signs to Present ‘Starter Wife’

Unilever’s Pond’s skin care will be the presenting sponsor of USA Network’s miniseries “The Starter Wife.”The series premieres May 31. Financial terms of the sponsorship package were not disclosed. It includes product integration, product placement, co-promotion and vignettes featuring the…

Goss Joins Cartoon Network

Beth Goss has been named executive VP of Cartoon Network’s ad sales, marketing and enterprises group.Ms. Goss, formerly executive VP of Universal Pictures’ consumer products group, starts her new job Jan. 29. She succeeds Kim McQuilken, who left the company…

Tomlinson Withdraws Name for Another Board Term

Controversial Broadcasting Board of Governors Chairman Kenneth Y. Tomlinson is stepping down. Mr. Tomlinson, whose effort to rein in perceived liberal bias in U.S. public TV and radio while on the Corporation for Public Broadcasting board, acknowledged the difficulty of…

Boffo Box Office

Spot Runner’s Ad Automation Makes Movie Magic

Moving to Multicultural

Carat’s Tyrell Thrives in New Niche

MTV’s ‘X’ Plans to Play Rough

Net Grapples With New Wrestling Show

Writers Guild of America Television Nominees 2007

DRAMATIC SERIES “24”, Written by Robert Cochran, Manny Coto, Athan A. Demetrius, David Ehrman, David Fury, Howard Gordon, Evan Katz, Stephen Kronish, Michael Loceff, Matt Michnovetz, Steve Mitchell, Sam Montgomery, Nicole Ranadive, Joel Surnow, Craig W. Van Sickle; FOX “Deadwood”,…

Barbara Walters Disses Trump, Declares Feuding Over

Barbara Walters called feud-frenzied Donald Trump “that poor, pathetic man” on “The View,” high-fived Mr. Trump’s feud foe, Rosie O’Donnell, and declared the ABC daytime show is “moving on.”For the ever-dignified and nonjudgmental Ms. Walters, who has interviewed recovering celebrities,…

Moonves Touts CBS Partnerships, Interactivity

During his first keynote address at the Consumer Electronics Show in Las Vegas CBS Corp. President and CEO Les Moonves highlighted how CBS is incorporating interactivity into its shows and networks, letting the fans have a bigger voice.Showtime’s “The L…