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In Depth

Beauty really is skin-Deep

NBC’s latest reality show princess, Malena, a former NFL cheerleader and ex-Miss Missouri, chose her Prince Charming on “Average Joe” last week. To the surprise of many, she picked handsome underachiever Jason, over average-looking but successful Adam. She called her…

Execs Tell How ‘Million,’ ‘Access,’ ‘Phil’ Prosper

While audience erosion continued to be the bane of the television industry, syndicators scored some impressive all-time highs during the November sweeps.

BRIAN DYAK SAYS GIVE UNTIL IT HELPS

At the height of dot-com mania and the economic boom that topped out in 2000, the Entertainment Industries Council received multiyear commitments to support programs that provide information on and awareness of major health and social issues to the general…

Intermedia Measures Product Placements

Top-rated TV shows aren’t necessarily the best places for product placement.

News Briefs

SoapNet has acquired the same-day airing rights to the NBC soap “Days of Our Lives” from Sony Pictures Television. Described as a multiyear contract, the deal allows the cable network to run currents episodes of the 38-year-old show in prime…

Rebuilding Iraqi TV Costly

A controversial Department of Defense contract valued at $98 million is due to be awarded shortly to rebuild and operate Arabic-language TV stations and a media network in Iraq. Since its launch earlier this year the Iraqi Media Network (IMN)…

PIONEER-TiVo DVRS: SETTING THE STANDARD

I have seen the future, and it’s called the Pioneer-TiVo DVR/DVD recorder.

Super Bowl Spots May Sell at Discount

CBS has received a sluggish response to its efforts in recent weeks to sell off its remaining Super Bowl ad time-eight 30-second commercial units worth about $17 million.

Researchers Examine Holes in Nielsen Ratings Methods

After weeks of finger-pointing and countless news stories about the decline in viewing this season among young adult men, the core issue apparently is not simply the missing men but the notion that they may represent the canaries in the…

Syndies Score in the Double Digits

Although network prime-time viewing suffered a loss of 492,000 households during the recent November sweeps, syndicators were flush with success. Syndicated shows were up an average of 619,000 households, according to Nielsen Media Research.