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In Depth

Johnson Joins NFL Net as Director of Communications

The NFL Network only had to look down the street to find its new director of communications, tapping the Game Show Network’s Dennis Johnson for the post. Effective March 24, he will be responsible for developing and implementing communication and…

Piorkowski Promoted at Warner Bros.

Warner Bros. Entertainment has named Steven Piorkowski vice president of corporate communications, the company announced today. The 18-year veteran of Warner Bros. most recently was executive director, corporate communications. He joined the studio in 1980 as an assistant to the…

News Vets Friedman, Ross Set Up Consultancy

Network news veteran Steve Friedman and former CBS News special projects director Nanci Ross have set up shop as a one-stop, full service programming consultancy under the banner of Vir2L Media LLC. In their announcement Thursday, they said they will…

Daktronics’ HD Displays Score Fans, Not Investors

The Kansas City Royals probably like what they see from Daktronics. Investors, not so much. Next month, the Major League Baseball team’s Kaufman Stadium will unveil CrownVision, billed by manufacturer Daktronics as the world’s largest high-definition scoreboard, at its home…

FCC Wants Trial Run on Digital Switch

One in 10 without a TV signal is too many. That’s what Federal Communications Commission officials said this week when the agency discussed a possible trial run in advance of the nationwide switch to digital broadcasting from analog in February….

Going to the Mat for HD: WWE’s Mike Grossman

The player: Mike Grossman, senior VP of television operations at World Wrestling Entertainment The play: The surprisingly low-key Mr. Grossman, a 20-year veteran of WWE, led the organization’s one-year, $20 million transition into high-definition broadcasting, which included rebuilding its Stamford,…

Rounding Up HD News: Toshiba Chief Talks HD DVD, Pioneer May Cut Plasma Panels

Toshiba Chief Says HD DVD Intro Market ‘Weaker’ Than Standard Player Market Toshiba Chief Executive Atsutoshi Nishida said the market for high-definition DVD players is “much weaker” than the standard DVD player market at its introduction, the Wall Street Journal…

This Week in HD: College Hoopsters, Historic Rock ’n’ Rollers

HD programming picks for March 6-12: “Frankie and Johnny”/“Follow That Dream,” North Carolina at Duke, Rock and Roll Hall of Fame Induction Ceremony “Frankie and Johnny”/“Follow That Dream” (MGM HD). Friday, March 7, 7 p.m. and 8:35 p.m. ET. In…

VH1 Plots More ‘Celeb-reality’ Shows

VH1 is gearing up more celebrity-driven shows, featuring comedienne Margaret Cho, rap impresario Luther Campbell and Hulk Hogan’s daughter, Brooke. The network’s “celeb-reality” programming strategy has pushed the network into the top ranks among cable networks during the first quarter,…

TVNewswire: Thursday, March 6

NBC, DirecTV Ensure ‘Friday Night Lights’ Stay Lit (DeadlineHollywoodDaily) NBC struck a deal with DirecTV to air a third season of “Friday Night Lights,” Web site DeadlineHollywoodDaily.com reports. DirecTV, which picked up the former NBC soap “Passions,” will share costs…