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Detroit has been at the forefront of the economic recession and can serve as “the poster child for the challenges of television advertising,” BIAfn analyst Mark Fratrik tells TVNewsday. The main reason for the hardship in the area has been…
Tuesday and Wednesday night airings of “American Idol” received the most DVR playback in terms of viewers, Daily Variety reports, citing Nielsen Media Research year-end lists. Tuesday night performance shows averaged 2.15 million more viewers under live-plus-seven viewing, while Wednesday…
Joost is discontinuing support for its Web video viewing software and will shift focus to its Web-based video player, Multichannel News reports. The program, introduced in early 2007, had a limited audience due to hardware requirements and lack of some…
MLB Network will launch Jan. 1 at 6 p.m. ET with the live, one-hour studio show “Hot Stove.” The program will be followed by a broadcast of Don Larsen’s 1956 World Series perfect game, as called by Mel Allen and…
CBS and Time Warner are considering placing a joint bid for the rights to air the 2014 and 2016 Olympic Games, the Associated Press reports. A deal between the two media companies and a winning bid could bring the Games…
CBS is prepping the relaunch of its recently acquired Web property TV.com and is shaping it as a destination that will go “beyond Hulu,” PaidContent reports. While in the past the site has served as a “digital water-cooler,” CBS plans…
CTV has canceled “Canadian Idol” for 2009, citing the weak economy, TheStar.com reports. Zack Werner, a judge on the show, said he was informed of the decision Monday and that the show will be in a “resting” period for the…
Discovery Communications will begin using TNS Media Research’s DirecTView audience measurement services for viewer data across the company’s cable and satellite networks. DirecTView uses return-path data from 100,000 DirecTV satellite subscribers to give clients insight into the viewing habits of…
Versus has acquired exclusive U.S. television rights to the 2009 Tour Down Under. The Tour Down Under starts Jan. 20 in South Adelaide, Australia, kicking off Versus’ 2009 cycling coverage. The network will air 30-minute highlight shows each day from…
OWN: The Oprah Winfrey Network has appointed Liz Dolan as its chief marketing officer. Ms. Dolan will be responsible for the brand identity of the network and its marketing efforts for the on-air launch in late 2009/early 2010. Her marketing…