The Disney-ABC Television Group expanded its digital media team today with the addition of three executives, the company announced. Karin Timpone joins as senior vice president of product strategy and marketing for the digital media team; Lauren DeVillier joins as…
Nielsen tested the performance of its A/P meter Monday in Wilmington, N.C., MediaWeek reports. NBC affiliate WECT-TV and ABC affiliate WWAY-TV agreed to participate in Nielsen’s first performance test in an all-digital broadcast area. The purpose of the test is…
Most Wilmington, N.C., residents were aware of Monday’s digital conversion and well equipped for it, but many did not know how to adjust their equipment during the transition, Multichannel News reports. The majority of calls from viewers with problems did…
CBS is using social networking Web sites Facebook, MySpace and Google’s iGoogle to promote its fall lineup, Silicon Alley Insider reports. CBS partnered with iWidgets to create applications where users of those sites can watch the shows on their own…
Logo has launched “365gay News: Roundtable,” a nationally televised and online roundtable devoted to LGBT issues. The first installment hosted by Ross Palombo is available at 365gay.com. It’s a discussion of the Republican National Convention featuring Joan Garry, co-chair of…
Wilmington, N.C., is officially a digital TV market—and the revolution was televised. An oversized ceremonial switch was flipped at noon Monday and, just like clockwork, the flat-screen TV displaying the unenhanced analog signal of Fox affiliate WSFX-TV went black. Within…
Republican presidential nominee John McCain amped up his Web video advertising in August while Democratic nominee Barack Obama decreased his online ad spend, according to data released today from Nielsen Online. The measurement company said Sen. McCain increased his “image-based”…
Wilmington, N.C. has officially made the transition from analog to digital as of noon today, TVNewsday reports. FCC Chairman Kevin Martin and Mayor Bill Saffo were on hand to flip the ceremonial eight-foot-high light-switch prop. A NAB survey found 97%…
After the U.S. District Court for the Eastern District of Texas issued TiVo a setback in its patent lawsuit against satellite provider Dish Network Thursday, shares of the digital video recorder company’s fell 16.5%, PaidContent reports. Investors appeared concerned after…
The Nielsen Co. is offering a new audience-tracking tool which will combine its mobile usage data with its Prizm lifestyle research, MediaPost reports. Mobile-Prism is intended to help advertisers better target mobile audiences, the Web site says. With the new…