Apple will open its Apple TV product to YouTube starting in June, the company’s CEO Steve Jobs said at the D5 conference in Carlsbad, Calif. today. The YouTube deal marks the first time that Apple TV, which pipes iTunes content…
The unmistakable influence of broadband has changed the landscape of video programming for media entities across the board, from established companies wishing to exploit the power of this new medium to new participants seeing opportunities to overcome their lack of…
Ancestry.com Campaign Aims for Viewer Retention
The setup: Everyone loves a cat fight. Especially when one of the claw-bearers is Rosie O’Donnell. The left-leaning Rosie last week sparred with her right-leaning co-host, Elisabeth Hasselbeck, on last Wednesday’s “The View.” Voices rose, tempers flared and barbs flew…
The player: Danny Kastner, CEO and founder of FanRocket The play: FanRocket is pursuing a fast-moving sector of the growing online video market by providing the tools for media companies to add social networking features to their video sites. FanRocket’s…
Web-TV Service Plots Expansion From Desks to Living Rooms
Online television guide MeeVee has inked deals with more than a dozen new content partners to feature their video on its site. Under the new deals MeeVee will offer video content from: Akimbo Systems, Atom Films, Broadband Television Network, Blip…
As part of its online video syndication strategy, CBS Interactive inked deals with several social media technology providers to enable consumers to embed CBS clips on their Web pages. CBS’ new partners include MeeVee, Ning and VideoEgg. They provide the…
Google is launching a pilot project this week with a small group of publishers to test streaming video ads in their online video content. The search giant made the announcement Wednesday in its own blog post. The project is an…
Lucasfilm Ltd., which is delving into TV with the “Clone Wars” animated cartoon series, plans to let fans create amalgams of copyright material and user-generated clips to stoke interest in the project. Lucasfilm has partnered with Eyespot, a company providing…